{"id":25539808,"date":"2022-08-26T20:00:01","date_gmt":"2022-08-26T14:30:01","guid":{"rendered":"https:\/\/entri.app\/blog\/?p=25539808"},"modified":"2025-08-27T15:14:56","modified_gmt":"2025-08-27T09:44:56","slug":"tech-skills-every-digital-marketer-needs-to-know","status":"publish","type":"post","link":"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/","title":{"rendered":"Tech Skills Every Digital Marketer Needs to Know"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e746fd838a4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e746fd838a4\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/#Technical_Skills_in_Digital_Marketing\" >Technical Skills in Digital Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/#8_Must-Have_Technical_Skills_for_Digital_Marketers\" >8 Must-Have Technical Skills for Digital Marketers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/#Soft_Skills_to_Supercharge_Your_Impact\" >Soft Skills to Supercharge Your Impact<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/#How_to_Develop_These_Skills\" >How to Develop These Skills<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<p>What makes a digital marketer good\u2002and great in this cutthroat online world today? And with over 5.2 billion internet users worldwide, digital marketing today is a data-driven, tech-savvy field\u2002that requires much more than creativity. From AI-fueled campaigns to data privacy obligations, marketers need\u2002to learn some technical skills to achieve measurable success.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-25614893\" src=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers.webp\" alt=\"Digital Marketing\" width=\"446\" height=\"297\" srcset=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers.webp 950w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers-300x200.webp 300w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers-768x512.webp 768w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers-150x100.webp 150w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/Top-Digital-Marketing-Interview-Questions-and-Answers-750x500.webp 750w\" sizes=\"auto, (max-width: 446px) 100vw, 446px\" \/><\/p>\n<p>This expert guide breaks down\u2002the 8 crucial technical skills that will improve you as a digital marketer in 2025, with practical steps to help you develop professionally and help your company succeed. Whether you are a fresher or an experienced person, knowing the latest digital marketing skills is important for you to stay ahead of the curve.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/entri.app\/course\/digital-marketing-training-course\/?utm_source=digital-marketing&amp;utm_medium=blog_referral&amp;utm_campaign=decalthon-marketing-strategy\" target=\"_blank\" rel=\"noopener\"><strong>Want to learn digital marketing from experts? Join the Entri Elevate online course now!<\/strong><\/a><\/p>\n<div class=\"alert alert-warning\">\n<div class=\"alert alert-warning\">\n<p><strong>Key Takeaways:<\/strong><\/p>\n<ul>\n<li>Knowing foundational and emerging technical skills is critical for digital marketers to thrive in an increasingly competitive and data-driven digital world.<\/li>\n<li>Essential tech skills include SEO\/SEM, data analytics, content creation, marketing automation, paid ads management, and proficiency with digital marketing tools.<\/li>\n<li>Familiarity with AI-powered tools, video marketing technologies, and coding basics is becoming increasingly important for future-ready digital marketers.<\/li>\n<li>Continuous learning and applying new technologies help marketers optimize their campaigns, personalize customer experiences, and drive ROI.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Technical_Skills_in_Digital_Marketing\"><\/span><strong>Technical Skills in Digital Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Digital marketing uses online channels, search engines, social platforms, emails, and websites, to reach audiences. With 75% of marketing budgets now digital, technical skills help marketers optimize campaigns, interpret data and adapt to trends like <strong>voice search <\/strong>and <strong>zero-click searches<\/strong>. These skills will help you:<\/p>\n<ul>\n<li>Increase ROI with targeted campaigns.<\/li>\n<li>Work seamlessly with tech teams.<\/li>\n<li>Stay ahead of algorithm updates like Google\u2019s 2025 tweak. Let\u2019s get into the skills that will set you apart.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"8_Must-Have_Technical_Skills_for_Digital_Marketers\"><\/span><strong>8 Must-Have Technical Skills for Digital Marketers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-25615244 aligncenter\" src=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers.webp\" alt=\"8 Must-Have Technical Skills for Digital Marketers\" width=\"672\" height=\"387\" srcset=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers.webp 834w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers-300x173.webp 300w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers-768x442.webp 768w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers-150x86.webp 150w, https:\/\/entri.app\/blog\/wp-content\/uploads\/2022\/08\/8-Must-Have-Technical-Skills-for-Digital-Marketers-750x432.webp 750w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<h3><strong>1. Search Engine Optimization (SEO)<\/strong><\/h3>\n<p>SEO gets websites to rank high on search engine results pages (SERPs), driving organic traffic. The are the easiest way to get free organic traffic and business leads for a company if it is done right.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: SEO accounts for 55% of web traffic, crucial in <strong>zero-click search<\/strong> landscapes.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Research keywords with Ahrefs or SEMrush.<\/li>\n<li>Optimize on-page elements (e.g. meta tags, H1s).<\/li>\n<li>Technical SEO (e.g. <strong>Core Web Vitals<\/strong>, mobile-friendliness).<\/li>\n<li>E-E-A-T for content credibility.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>AI-driven search <\/strong>is all about semantic intent, affecting 45% of queries (Search Engine Land).<\/li>\n<li><strong>Actionable Tip<\/strong>: Structure content for <strong>featured snippets<\/strong> with short answers to common questions.<\/li>\n<li><strong>Real-World Insight<\/strong>: Last year I helped a client\u2019s blog move from page 4 to page 1 by refining long-tail keywords and speeding up load times, a game-changer for their leads.<\/li>\n<\/ul>\n<h3><strong>2. Search Engine Marketing (SEM)<\/strong><\/h3>\n<p>SEM uses paid ads to get immediate visibility, complements SEO.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: 68% of marketers increase SEM budgets for quick results.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Set up campaigns with targeted keyword bids.<\/li>\n<li>Write ad copy for high CTR.<\/li>\n<li>Track conversions with Google Analytics 4.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>AI-powered ad platforms<\/strong> will optimize bids, increasing ROI by 22%.<\/li>\n<li><strong>Actionable Tip<\/strong>: Use <strong>responsive search ads<\/strong> for <strong>voice search<\/strong> queries like \u201cbest digital marketing tools near me.\u201d<\/li>\n<li><strong>Real-World Insight<\/strong>: A recent SEM campaign for a local business reduced cost-per-click by 10% by targeting niche keywords, proves precision works.<\/li>\n<\/ul>\n<h3><strong>3. Content Marketing<\/strong><\/h3>\n<p>Content marketing builds trust through valuable, multi-format content.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: Content performs 30% better than ads.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Create <strong>SEO-friendly<\/strong> blogs, videos and emails.<\/li>\n<li>Repurpose content across platforms (e.g. blog to Instagram Reels).<\/li>\n<li>Measure success via KPIs like dwell time and shares.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>Immersive content<\/strong> increases engagement by 35%.<\/li>\n<li><strong>Actionable Tip<\/strong>: Add schema markup to blogs for rich snippets, increases CTR by 15%.<\/li>\n<li><strong>Real-World Insight<\/strong>: A client\u2019s e-book on \u201c2025 marketing trends\u201d generated 500 leads by being repurposed into bite-sized social posts.<\/li>\n<\/ul>\n<h3><strong>4. Data Analytics Skills<\/strong><\/h3>\n<p>Data analysis helps refine campaigns and amplify impact.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: 80% of marketers use data for decisions.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Use Google Analytics 4 for traffic and conversion tracking.<\/li>\n<li>Run basic SQL queries for deeper dataset insights.<\/li>\n<li>Visualize trends with Google Data Studio.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>Privacy-first analytics<\/strong> is non-negotiable, 65% of users prioritize data security.<\/li>\n<li><strong>Tip<\/strong>: Build custom dashboards to track <strong>user journey metrics<\/strong>, from awareness to purchase.<\/li>\n<li><strong>Real-Life Example<\/strong>: Analyzing a campaign\u2019s drop-off points showed a clunky checkout, we fixed it and conversions went up 12%.<\/li>\n<\/ul>\n<h3><strong>5. Marketing Automation and CRM Knowledge<\/strong><\/h3>\n<p>Automation saves time, CRMs personalize customer interactions.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: Automation boosts lead nurturing by 32%.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Set up email workflows (e.g., abandoned cart reminders).<\/li>\n<li>Manage customer data in CRMs like HubSpot or Salesforce.<\/li>\n<li>Design omnichannel journey maps for consistency.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>AI-driven CRMs<\/strong> predict behavior with 88% accuracy, fueling personalization.<\/li>\n<li><strong>Tip<\/strong>: A\/B test email subject lines to hit 25% open rate benchmarks.<\/li>\n<li><strong>Real-Life Example<\/strong>: An automated welcome series I built for a SaaS client lifted sign-ups by 15% with targeted messaging.<\/li>\n<\/ul>\n<h3><strong>6. UX\/UI Fundamentals<\/strong><\/h3>\n<p>UX\/UI design optimizes user experience and interface for better engagement.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: Strong UX boosts conversions by 18%.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Apply design principles (e.g., typography, color contrast).<\/li>\n<li>Test UI elements like buttons or forms.<\/li>\n<li>Ensure mobile-first design for 65% of traffic.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>AI-driven UX tools<\/strong> simplify prototyping, saving 20% design time.<\/li>\n<li><strong>Tip<\/strong>: Use Hotjar to spot navigation issues via heatmaps.<\/li>\n<li><strong>Real-World Insight<\/strong>: Moving a landing page\u2019s CTA up for a client reduced bounce rates by 7%, small changes matter.<\/li>\n<\/ul>\n<h3><strong>7. HTML and CSS Skills<\/strong><\/h3>\n<p>HTML and CSS let marketers edit web and email content themselves.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: 72% of marketers value coding basics for productivity.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Customize blog layouts or landing pages.<\/li>\n<li>Style responsive emails for cross-device compatibility.<\/li>\n<li>Fix minor code issues without developer help.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>Low-code platforms<\/strong> combine HTML\/CSS for faster updates.<\/li>\n<li><strong>Tip<\/strong>: Learn CSS grids for flexible, mobile-friendly designs.<\/li>\n<li><strong>Real-Life Example<\/strong>: Tweaking a blog\u2019s CSS to improve font readability reduced mobile bounce rates by 6% for a retail client.<\/li>\n<\/ul>\n<h3><strong>8. Content Management System (CMS) Knowledge<\/strong><\/h3>\n<p>CMS platforms simplify content publishing and management.<\/p>\n<ul>\n<li><strong>Why It\u2019s Important<\/strong>: 68% of websites use CMS like WordPress.<\/li>\n<li><strong>What You Need to Know<\/strong>:\n<ul>\n<li>Publish SEO-optimized posts and pages.<\/li>\n<li>Use plugins (e.g., Yoast) for on-page SEO.<\/li>\n<li>Manage forms and data securely.<\/li>\n<\/ul>\n<\/li>\n<li><strong>2025 Focus<\/strong>: <strong>Headless CMS<\/strong> enables omnichannel delivery for 55% of brands.<\/li>\n<li><strong>Tip<\/strong>: Add schema markup to CMS posts for better SERP visibility.<\/li>\n<\/ul>\n<h3><strong>9. AI Tools and Machine Learning<\/strong><\/h3>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Artificial intelligence is transforming marketing workflows:<\/p>\n<ul class=\"marker:text-quiet list-disc\">\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&amp;&gt;p]:pt-0 [&amp;&gt;p]:mb-2 [&amp;&gt;p]:my-0\">\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">AI-based copywriting tools (like ChatGPT) speed up content creation.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&amp;&gt;p]:pt-0 [&amp;&gt;p]:mb-2 [&amp;&gt;p]:my-0\">\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Predictive analytics and personalization engines tailor customer experiences.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&amp;&gt;p]:pt-0 [&amp;&gt;p]:mb-2 [&amp;&gt;p]:my-0\">\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Chatbots powered by AI enhance customer service and engagement.<\/p>\n<\/li>\n<\/ul>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Marketers who harness AI tools improve productivity and campaign effectiveness.<\/p>\n<p style=\"text-align: center;\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/course\/performance-marketing-course\/\" target=\"_blank\" rel=\"noopener\">Discover the power of performance marketing! Join Free Demo Course Here!<\/a><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Soft_Skills_to_Supercharge_Your_Impact\"><\/span><strong>Soft Skills to Supercharge Your Impact<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Technical skills get a boost with:<\/p>\n<ul>\n<li><strong>Curiosity<\/strong>: Always get ahead with <strong>AI content tools<\/strong>. Be aware of the latest trends.<\/li>\n<li><strong>Adaptability<\/strong>: Be ready to learn and pivot after algorithm updates.<\/li>\n<li><strong>Collaboration<\/strong>: Sync and find community with tech teams for smoother execution.<\/li>\n<li><strong>User-Centric Thinking<\/strong>: Solve from the audience\u2019s perspective. Always think about how the user checks it.<\/li>\n<li><strong>2025 Takeaway<\/strong>: 70% of hiring managers prioritize soft skills along with technical skills .<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Develop_These_Skills\"><\/span><strong>How to Develop These Skills<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Hands-On Practice<\/strong>: Try free tools like Google Analytics or Canva to get hands-on experience.<\/li>\n<li><strong>Learning Platforms<\/strong>: Try the Entri course or Entri Explore to find the latest trends.<\/li>\n<li><strong>Community Engagement<\/strong>: Join LinkedIn groups or Reddit-like social media communities for insights.<\/li>\n<li><strong>Stay Current<\/strong>: Follow Google\u2019s Search Central for algorithm updates.<\/li>\n<li><strong>Experiment<\/strong>: Start a side project like a blog to apply skills and showcase to the employers.<\/li>\n<\/ul>\n<div class=\"lead-gen-block\"><a href=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2025\/05\/Digital-Marketing-Roadmap-for-2025-1.pdf\" data-url=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2025\/05\/Digital-Marketing-Roadmap-for-2025-1.pdf\" class=\"lead-pdf-download\" data-id=\"25562865\">\n<p style=\"text-align: center;\"><button class=\"btn btn-default\">digital marketing roadmap &#8211; download pdf<\/button><\/p>\n<\/a><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"10478\" data-end=\"10772\">The landscape of digital marketing continues to evolve very fast, and staying ahead of the curve requires mastering tech skills. From SEO and data analytics to social media management tools and email automation, digital marketers need to be well-versed in various technologies to be effective. Now you should be knowing all the tech skills where you should be a master of digital marketing and should have broader idea of all techs happening around you.<\/p>\n<p data-start=\"10774\" data-end=\"11154\">For those looking to upskill or enter the world of digital marketing, <a href=\"https:\/\/entri.app\/course\/digital-marketing-training-course\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"10844\" data-end=\"10880\">Entri\u2019s Digital Marketing Course<\/strong><\/a> provides a comprehensive curriculum that covers the essential tech skills you need to succeed. Whether you\u2019re looking to dive into SEO, learn social media tools, or master Google Analytics, Entri\u2019s course equips you with all the necessary knowledge and hands-on experience.<\/p>\n<table dir=\"ltr\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\" colspan=\"2\" rowspan=\"1\" data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Related Links &quot;}\"><strong>Related Links<\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Difference between SMO and SEO&quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/difference-between-smo-and-seo\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/difference-between-smo-and-seo\/\" target=\"_blank\" rel=\"noopener\">Difference between SMO and SEO<\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;PPC in Digital Marketing&quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/what-is-ppc-in-digital-marketing-how-to-use-it\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/what-is-ppc-in-digital-marketing-how-to-use-it\/\" target=\"_blank\" rel=\"noopener\">PPC in Digital Marketing<\/a><\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Traditional Marketing vs Digital Marketing &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/traditional-marketing-vs-digital-marketing-which-one-is-better\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/traditional-marketing-vs-digital-marketing-which-one-is-better\/\" target=\"_blank\" rel=\"noopener\">Traditional Marketing vs Digital Marketing <\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Big Data in Digital Marketing&quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/what-is-big-data-in-digital-marketing\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/what-is-big-data-in-digital-marketing\/\" target=\"_blank\" rel=\"noopener\">Big Data in Digital Marketing<\/a><\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Best Ways to Learn Digital Marketing &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/best-ways-to-learn-digital-marketing\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/best-ways-to-learn-digital-marketing\/\" target=\"_blank\" rel=\"noopener\">Best Ways to Learn Digital Marketing <\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Top Digital Marketing Interview Questions &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/top-digital-marketing-interview-questions-answers\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/top-digital-marketing-interview-questions-answers\/\" target=\"_blank\" rel=\"noopener\">Top Digital Marketing 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<style>#cf-turnstile-cf7-2044911526 { margin-left: -15px; }<\/style> <script>document.addEventListener(\"DOMContentLoaded\",function(){document.querySelectorAll('.wpcf7-form').forEach(function(e){e.addEventListener('submit',function(){if(document.getElementById('cf-turnstile-cf7-2044911526')){setTimeout(function(){turnstile.reset('#cf-turnstile-cf7-2044911526');},1000)}})})});<\/script> <\/div><br\/><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Submit\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>What makes a digital marketer good\u2002and great in this cutthroat online world today? And with over 5.2 billion internet users worldwide, digital marketing today is a data-driven, tech-savvy field\u2002that requires much more than creativity. From AI-fueled campaigns to data privacy obligations, marketers need\u2002to learn some technical skills to achieve measurable success. This expert guide breaks [&hellip;]<\/p>\n","protected":false},"author":91,"featured_media":25539809,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[802,1865,1841],"tags":[2196],"class_list":["post-25539808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-digital-marketing","category-entri-skilling","tag-skills-for-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tech Skills Every Digital Marketer Needs to Know - Entri Blog<\/title>\n<meta name=\"description\" content=\"Discover the essential tech skills every digital marketer must master in 202, from SEO and data analytics to AI tools and video marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entri.app\/blog\/tech-skills-every-digital-marketer-needs-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tech Skills Every Digital Marketer Needs to Know - 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