{"id":25562945,"date":"2023-07-21T22:38:37","date_gmt":"2023-07-21T17:08:37","guid":{"rendered":"https:\/\/entri.app\/blog\/?p=25562945"},"modified":"2023-07-25T18:40:27","modified_gmt":"2023-07-25T13:10:27","slug":"datafication","status":"publish","type":"post","link":"https:\/\/entri.app\/blog\/datafication\/","title":{"rendered":"Datafication &#8211; Understanding the Basics and Benefits"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d450e27e0c8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d450e27e0c8\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/entri.app\/blog\/datafication\/#What_is_Datafication\" >What is Datafication?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/entri.app\/blog\/datafication\/#Benefits_of_Datafication\" >Benefits of Datafication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/entri.app\/blog\/datafication\/#Conclusion\" >Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/entri.app\/blog\/datafication\/#FAQs\" >FAQs<\/a><\/li><\/ul><\/nav><\/div>\n<p><em>Datafication refers to the collective tools, technologies, and processes used to transform an\u00a0<\/em><em>organization into a data-driven enterprise<\/em><em>. An organizational trend of defining the key to core business operations through a global reliance on data and its related infrastructure<\/em>.<\/p>\n<p>Although it was first used in 2013, the concept of datafication is still very current. Instead of merely transforming analogue information into digital information, like in digitisation, it aims to quantify social behaviour through the application of sophisticated mathematical analysis.<\/p>\n<p>Datafication is helping us to understand the world in a way which was never done before. New technologies are now available to ingest, store, process and visualise that data. Organizations are using them to get benefits. For example marketers are analysing Facebook and Twitter data to determine and predict sales.<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/entri.app\/course\/data-science-and-machine-learning-course\/\" target=\"_blank\" rel=\"noopener\">\u00a0 Looking for a Data science and Machine learning Career? Enroll Here for a free demo!!<\/a><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Datafication\"><\/span><strong>What is Datafication?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The word \u201cDatafication\u201d does not have a definition or rather it is not yet a word that has found a place in a dictionary. And yet it is a word we are hearing a lot these days. What it simply means is this- from our actions to our thoughts, everything is getting transformed into a numerically quantified format or \u201cData\u201d.<\/p>\n<p>Datafication enables the transformation of business operations, behaviors, and actions, in addition to those of its clients and consumers, into quantifiable, usable, and actionable data. This information can then be tracked, processed, monitored, analyzed, and utilized to improve an organization and the products and services it offers to customers. To put them into perspective.<\/p>\n<ul>\n<li>Google transforms our searches into data<\/li>\n<li>Facebook transforms our friendships into data<\/li>\n<li>LinkedIn transforms our professional life into data<\/li>\n<li>Netflix or Amazon Prime transforms our watched TV shows and films into data<\/li>\n<li>Tinder transforms our dating activities into data<\/li>\n<li>Amazon transforms our shopping into data<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_Datafication\"><\/span><strong>Benefits of Datafication<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Datafication is a technique that is financially advantageous to pursue since it provides great opportunity for streamlining corporate procedures. Datafication is a cutting-edge process for creating a futuristic framework that is both secure and inventive.<\/p>\n<h3><strong>1. Actionable Insights<\/strong><\/h3>\n<p>Datafication converts unstructured, incomprehensible data into usable insights, allowing you to get insight into your processes and procedures \u2013 the basis of any organization.<\/p>\n<p>Datafication suggests that you will be better able to comprehend the advantages, disadvantages, potential, and future of your business. Additionally, it gives you knowledge about the results and effects of your efforts, allowing you to evaluate what you&#8217;re doing and how you&#8217;re doing it.<\/p>\n<h3><strong>2. Digital Transformation<\/strong><\/h3>\n<p>In order for organisations to stay relevant and up-to-date in a constantly shifting ecosystem, digital transformation is no longer just a passing trend but rather a necessity.<\/p>\n<p>You should have useable data if you want to benefit from the most recent and cutting-edge technologies. It holds the key to enhancing the effectiveness and efficiency of corporate operations. You will be better able to comprehend the organization&#8217;s current situation and the necessary next actions to advance.<\/p>\n<h3><strong>3. Improve Productivity and Efficiency<\/strong><\/h3>\n<p>Datafication will be able to understand what you&#8217;re doing and how you&#8217;re improving. Streamlining operations will improve the utilisation of all assets, including staff members, to increase output and efficiency overall and turn your company into a prosperous corporation.<\/p>\n<h3><strong>4. Manage Information<\/strong><\/h3>\n<p>Any business generates a lot of data, which is constantly collected and stored. A well-managed data set will produce superior outcomes. Otherwise, it could become overwhelming or useless information.<\/p>\n<p>By correctly organising it through datafication, you can use the information to make judgements. You will be able to access and analyse the data in addition to storing it. To contextualise the consumer experience, several organisations are experimenting with integrating user-sourced data and putting it into apps.<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/entri.app\/course\/data-science-and-machine-learning-course\/\" target=\"_blank\" rel=\"noopener\">Ready to take your data science skills to the next level? Sign up for a free demo today!<\/a><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The idea of datafication may be unsettling, but with the right datasets, security precautions, and professional ethics, businesses may be able to use the data they collect to offer personalised and customer-friendly services. Datafication is encouraging innovation, scientific advances, and improvements for the benefit of society as it becomes more widespread.<\/p>\n<p>One of the core elements to achieving datafication is by democratizing data access. Ensuring the last line of employees is empowered to access insights can build a data-driven culture that can act as a precursor for setting organizations on the path to datafication.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div>\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBYQAQ\">\n<div class=\"JlqpRe\"><strong><span class=\"JCzEY ZwRhJd\"><span class=\"CSkcDe\">Q. What are the benefits of datafication?<\/span><\/span><\/strong><\/div>\n<div>\n<div class=\"alert alert-warning\"><strong>Ans:<\/strong> Datafication offers the advantages of informed decision-making through data-driven insights and personalized experiences for individuals and businesses. It empowers organizations to optimize processes, enhance efficiency, and gain predictive analytics capabilities while fostering innovation and advancing research across various fields.<\/div>\n<\/div>\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgWEAI\">\n<p><strong>Q. What is the concept of datafication?<\/strong><\/p>\n<div class=\"alert alert-warning\"><span class=\"ILfuVd\" lang=\"en\"><span class=\"hgKElc\"><strong>Ans:<\/strong> Datafication is a technological trend turning many aspects of our life into data which is subsequently transferred into information realised as a new form of value.<\/span><\/span><\/div>\n<p><strong><span class=\"JCzEY ZwRhJd\"><span class=\"CSkcDe\">Q. Why is datafication important in technology?<\/span><\/span><\/strong><\/p>\n<div class=\"alert alert-warning\"><strong>Ans:<\/strong> Datafication is the process of collecting and analyzing data to gain insights and make informed decisions. This practice allows us to use data to better understand customer needs, identify trends, predict outcomes, and optimize processes.<\/div>\n<\/div>\n<div class=\"L3Ezfd\" data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgWEAI\">\n<div>\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBQQAQ\">\n<div class=\"L3Ezfd\" data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgUEAI\"><strong><span class=\"JCzEY ZwRhJd\"><span class=\"CSkcDe\">Q. Who introduced the term &#8220;datafication&#8221;?<\/span><\/span><\/strong><\/div>\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgUEAI\">\n<div class=\"alert alert-warning\"><b>Ans: <\/b>Kenneth Cukier and Viktor Mayer-Sch\u00f6nberger introduced the term \u201cdatafication\u201d\u00a0 in 2013.<\/div>\n<\/div>\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgUEAI\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgUEAI\"><strong>Q. What is datafication with example?<\/strong><\/div>\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgUEAI\">\n<div class=\"alert alert-warning\"><strong>Ans:<\/strong> Datafication is the process of converting various aspects of our lives, activities, and interactions into data that can be collected, analyzed, and used to gain insights or make informed decisions. It involves turning real-world events or phenomena into quantifiable data points.<br \/>\nOrganizations are using them to get benefits. For example marketers are analysing Facebook and Twitter data to determine and predict sales.<\/div>\n<\/div>\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBYQAQ\">\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgWEAI\">\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBoQAQ\">\n<div class=\"aj35ze\">\n<div class=\"L3Ezfd\" data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgWEAI\">\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBQQAQ\">\n<div class=\"JlqpRe\">\n<div data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgTEAI\"><\/div>\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CAEQAQ\">\n<div data-ved=\"2ahUKEwjt5_2JoaCAAxXawjgGHc_WBkcQuk56BAgBEAI\">\n<div class=\"dnXCYb\" role=\"button\" data-hveid=\"CBMQAQ\">\n<div style=\"text-align: center;\" data-ved=\"2ahUKEwis0vT505-AAxW23jgGHaR7ABQQuk56BAgTEAI\">\n<table class=\"table\" dir=\"ltr\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<colgroup>\n<col width=\"393\" \/>\n<col width=\"446\" \/><\/colgroup>\n<tbody>\n<tr>\n<td style=\"text-align: center;\" colspan=\"2\" rowspan=\"1\" data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Related Links &quot;}\"><strong>Related Links<\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Pivot Table in Excel &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/pivot-table-in-excel\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/pivot-table-in-excel\/\" target=\"_blank\" rel=\"noopener\">Pivot Table in Excel<\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Top Excel Interview Questions &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/top-excel-interview-questions-and-answers\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/top-excel-interview-questions-and-answers\/\" target=\"_blank\" rel=\"noopener\">Top Excel Interview Questions<\/a><\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Basic Excel Formulas and Functions &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/basic-excel-formulas-and-functions\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/basic-excel-formulas-and-functions\/\" target=\"_blank\" rel=\"noopener\">Basic Excel Formulas and Functions<\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Keyboard Shortcuts in Excel &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/keyboard-shortcuts-in-excel\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/keyboard-shortcuts-in-excel\/\" target=\"_blank\" rel=\"noopener\">Keyboard Shortcuts in Excel<\/a><\/strong><\/td>\n<\/tr>\n<tr>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Advanced Excel Formulas&quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/advanced-excel-formulas\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/advanced-excel-formulas\/\" target=\"_blank\" rel=\"noopener\">Advanced Excel Formulas<\/a><\/strong><\/td>\n<td data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Six Sigma &quot;}\" data-sheets-hyperlink=\"https:\/\/entri.app\/blog\/six-sigma\/\"><strong><a class=\"in-cell-link\" href=\"https:\/\/entri.app\/blog\/six-sigma\/\" target=\"_blank\" rel=\"noopener\">Six Sigma<\/a><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong><a href=\"https:\/\/entri.app\/course\/data-science-and-machine-learning-course\/\" target=\"_blank\" rel=\"noopener\">Get hands-on with our data science and machine learning course &#8211; sign up for a free demo!<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Datafication refers to the collective tools, technologies, and processes used to transform an\u00a0organization into a data-driven enterprise. An organizational trend of defining the key to core business operations through a global reliance on data and its related infrastructure. Although it was first used in 2013, the concept of datafication is still very current. Instead of [&hellip;]<\/p>\n","protected":false},"author":100,"featured_media":25562956,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[802,1864,1841],"tags":[],"class_list":["post-25562945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-data-science-ml","category-entri-skilling"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Datafication - Understanding the Basics and Benefits - Entri Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entri.app\/blog\/datafication\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Datafication - Understanding the Basics and Benefits - Entri Blog\" \/>\n<meta property=\"og:description\" content=\"Datafication refers to the collective tools, technologies, and processes used to transform an\u00a0organization into a data-driven enterprise. An organizational trend of defining the key to core business operations through a global reliance on data and its related infrastructure. Although it was first used in 2013, the concept of datafication is still very current. Instead of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/entri.app\/blog\/datafication\/\" \/>\n<meta property=\"og:site_name\" content=\"Entri Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/entri.me\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-21T17:08:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-25T13:10:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/entri.app\/blog\/wp-content\/uploads\/2023\/07\/datafication.png\" \/>\n\t<meta property=\"og:image:width\" content=\"820\" \/>\n\t<meta property=\"og:image:height\" content=\"615\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sabira Ulfath\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@entri_app\" \/>\n<meta name=\"twitter:site\" content=\"@entri_app\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sabira Ulfath\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/entri.app\/blog\/datafication\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/entri.app\/blog\/datafication\/\"},\"author\":{\"name\":\"Sabira Ulfath\",\"@id\":\"https:\/\/entri.app\/blog\/#\/schema\/person\/c79ea15b3ee5dab855ebea929c9a6046\"},\"headline\":\"Datafication &#8211; 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