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Digital Marketing Course in Kollam

Elevate your career with our Digital Marketing course in Kollam! Gain expertise in SEO, social media, and analytics. Enroll now and advance your skills

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Online Digital Marketing Course in Kollam

Our Digital Marketing course in Kollam offers in-depth training to become a digital marketing expert. Learn through live sessions and hands-on experience with 35+ tools. Cover key areas like SEO, SEM, social media, email marketing, and analytics. Capstone projects help apply your skills in real-world scenarios. Join us to excel in the dynamic world of digital marketing!

Industry Expert Guidance Icon

Industry Expert Guidance

80+ Live & Recorded Classes Icon

80+ Live & Recorded Classes

Industry Expert  Class Icon

Industry Expert Class

Soft Skill Training Icon

Soft Skill Training

Industry Networking Icon

Industry Networking

Placement Support Icon

Placement Support

Illinois Tech Certification Icon

Illinois Tech Certification

100+ Hiring Partners Icon

100+ Hiring Partners

Capstone Projects Icon

Capstone Projects

Skills Covered

Master Essential Digital Marketing Skills with Entri!

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Tools Covered

In-demand Tools โ€“ will be covered during the course to make you a perfect Digital marketer

Digital Marketing Job Roles

After completing course in digital marketing in malayalam, there are Different Job roles you could Pursue

SEO Analyst

Optimize website content to improve search engine rankings and drive organic traffic.

SEM Executive

Manage and execute search engine marketing campaigns to attract targeted visitors.

Content Marketer

Develop and implement content strategies to engage audiences and boost brand presence.

Social Media Manager

Create and oversee social media campaigns to enhance brand visibility and interaction.

Email Marketing Specialist

Design and manage email campaigns to increase conversions and build customer loyalty.

Digital Marketing Strategist

Craft and execute comprehensive digital marketing plans across various channels.

Curriculum

The curriculum is designed to help you learn the skills required to become a successful professional.

  • Overview of Digital Marketing concepts and terminology
  • Evolution of digital marketing and its impact on businesses

  • Introduction to Domain, Hosting, Website & Introduction of WordPress
  • Wordpress Website development - Builder - Elementor

  • What is SEO, How search engine works
  • Overview of search engines and their role in driving organic traffic
  • Search engine algorithms and ranking factors
  • What is Meta title & Meta description
  • Main types of SEO techniques
  • Introduction of White hat, Black hat, Gray hat & Negative SEO
  • Site audit and Website analysis
  • Competitor Analysis Step - 1
  • Importance of competitor analysis in SEO
  • Identifying competitors and their online presence
  • Analyzing competitor's keywords,content
  • Competitor Analysis - (Random website - software company,plumbing company etc)
  • How to do keyword research and analysis

  • Importance of a well-organized website structure
  • Content optimisation
  • Optimizing navigation menus and internal linking
  • Creating user-friendly URL structures
  • Header tag and content optimization
  • Proper use of header tags(H1,H2,H3,etc) for content hierarchy
  • Image optimization
  • Optimizing image file names and alt text for search engines
  • Compressing images for faster page load times
  • Title tags and Meta descriptions
  • Writing compelling and optimized title tags
  • Importance of Internal links ( anchor text )
  • Crafting effective meta descriptions for search engine results
  • Meta title meta description generation
  • External Linking to Authority Sites
  • Checking on page with Ahrefs extension

  • Optimizing robots.txt file to control crawlers' access, OGP
  • Tags - open graph protocol (social media link sharing) image and text.
  • Duplicate Content Detection and Management (siteliner.com)
  • Website Security (Malware, Hacking Prevention) - JETPACK, secure, HTTPS and SSL Certificate Configuration, .Structured Data and Schema Markup Site speed optimization
  • Mobile responsiveness and Mobile - First Indexing
  • Canonicalization and URL Structure
  • Website Crawlability and Indexability, setup Google Search
  • Console, submit xml sitemap
  • Setup Google Tag Manager
  • Implementing Google Analytics, Ahref and Microsoft Clarity

  • Blog creation
  • Link building strategies
  • Backlinks
  • Influencer Marketing
  • Guest Blogging and Content Syndication
  • Local SEO and Business Listings
  • Online community engagement: Brand mentions and Unlinked brand citations
  • Online PR and Digital PR Strategies
  • Social bookmarking and Content promotion
  • Monitoring and analyzing Off-page SEO Metrics
  • Forum and Community Participation
  • Social Sharing and Viral Marketing
  • Brand Mentions and Citations
  • Online Public Relations (PR)
  • Video Marketing and YouTube Optimization
  • Influencer Outreach and Collaboration
  • Q&A Platforms and Answering Sites

  • Fundamentals of Email Marketing
  • Creating a Mailchimp Campaign
  • Template creation

  • Introduction to Shopify - Explain what Shopify is and its purpose in building e-commerce websites
  • Overview of Shopify's features: Highlight key features such as themes,templates,product management and payment gateways
  • Setting up a Shopify account : Guide the students through the process of creating Shopify account
  • Exploring Shopify dashboard
  • Theme Selection,Product management
  • Adding Pages: Guide the student in creating essential pages like Home, About Us, Contact, and Privacy Policy.
  • SEO for Shopify

  • Creating a google ads account
  • Google keyword planner
  • Search volume,paid difficulty & CPC
  • Google ads ad costs
  • Ad rank
  • Max bid, Quality score & how to improve it
  • Ads creation
  • Landing page features
  • Basics of how to optimize ad campaign
  • How to select the campaign is suitable for a business
  • Different type of campaign objectives
  • Sales, leads, website traffic, Product and brand consideration,
  • Product and brand consideration, App promotion
  • Local store visits and promotions, Create a campaign without a goal's guidance
  • Introduction - search ads, , performance max, video, shopping, discover ads
  • Ads creation - search ads
  • Content exclusion, related videos, placements, audience segments, budget etc
  • Display ad and shopping ad
  • Youtube channel google ads account linking - Skippable
  • ads, Unskippable ads, Bumper ads & feed ads
  • Google Ads conversion tracking setup in GTM
  • Google Ads remarketing setup in GTM

  • How to prepare to bring your business online
  • How to establish your presence on social media
  • How to attract an audience on social media
  • Content creation ideas (CANVA) ( AI Tools)
  • How to build relationship on social media
  • How to optimize your efforts
  • Tips for increasing Facebook & Instagram organic reach
  • Organic social media marketing strategy creation
  • How to prospect each platform based on niche
  • How to create business manager
  • Business settings & overview
  • How to add fb pages & ads manager on business manager
  • How to add people to business manager
  • How to create Ads manager
  • Bid Strategies and Budget Management
  • Facebook and Instagram ads strategy
  • Types of campaigns
  • How to write a perfect primary text
  • How to create traffic campaign
  • How to create a perfect audience suitable for business
  • What are the placements in Facebook & Instagram ads?
  • Creating a lead form for lead generation campaign
  • Custom audience & Lookalike audience
  • Remarketing
  • Pixel setting
  • All page and specific page remarketing
  • Ad Performance Monitoring and Optimization
  • Ad Performance Monitoring and Optimization
  • ROAST - Setting ROAS Goals and Objectives
  • ROAS Reporting and Analysis

  • Basics of Amazon/Flipkart & Seller account
  • Amazon Advertising - bidding, keywords research

  • Introduction to Google Analytics
  • Understanding Key Reports: Explore essential reports, such as audience overview, acquisition channels, and behavior flow

Digital Marketing Blogs

Explore Trending Topics in Digital marketing

How to Use Hashtags Effectively on Social Media

Learning how to effectively use hashtags can help you in various ways. It can help you to improve the impact of your content. The hashtags can help you to find out the latest trends. The Trendsetters will always use hashtags for visibility. Researching with the aid of hashtags will help you to identify the newest updates.

Tips for Excelling at International Digital Marketing

If you are looking to get international digital marketing excellence, you need to understand the cultural nuances by respecting and adapting to the varied cultural aspects! Here are the Best Tips for Excelling

How to Become a SEO Freelancer in 2024?

This article will discuss search engine optimization (SEO), the components of freelance SEO, and the methods for entering this industry as a full-time or part-time professional.

How to Use Marketing Automation Tools Effectively

marketing automation tools are software platforms that help businesses automate and streamline marketing tasks and workflows. These tasks can range from sending out personalized emails to managing social media campaigns, scoring leads, and analyzing campaign performance.

Eligibility /Pre-requisities for Digital Marketing Course in Kannur

No prior qualifications needed. Ideal for beginners and professionals of all backgrounds eager to learn digital marketing.

Understanding of Social Media Platforms icon

Understanding of Social Media Platforms

Understanding how social media platforms operate and their features and functionalities can be beneficia

Basic Computer Skills icon

Basic Computer Skills

Familiarity with operating systems and internet navigation.

Strong Communication Skills icon

Strong Communication Skills

Good written and vocal communication skills are required to convey marketing messages effectively and convincingly.

Creativity icon

Creativity

Creative thinking while developing compelling content, campaigns, and strategies.

Our Hiring Partners

Connect employers with a global network of recruitment partners to meet their hiring goals.

Why Live Sessions?

Explore the benefits of offering live sessions for the Entri Elevate Digital Marketing Course in Malayalam

Live Sessions

Interactive Learning

Ask questions and get answers instantly from instructors.

Engaging Discussions

Participate in dynamic, interactive learning experiences.

Hands-On Practice

Work on live projects and case studies for practical experience.

Personalized Feedback

Get tailored advice on your work and performance.

Collaborative Learning

Work with peers on group activities and problem-solving tasks.

Current Insights

Stay updated with the latest trends and strategies in digital marketing.

Your Digital Marketing Trainers

Learn Directly from Digital Marketing Industry experts!

Digital Marketing Course Certifications

Courses Recognised by

illinois Tech
NSDC

Frequently Asked Questions

Illinois certification validates your proficiency and expertise across various industries. It can enhance your credibility and positively impact your career growth, earning potential, and professional fulfillment. Obtaining Illinois certification opens up opportunities for career advancement and high-paying jobs, bringing ample career opportunities and enhancing your professional success.

Illinois certification is best for IT freshers. This certification program provides comprehensive training and education on various aspects of IT, including programming languages, software development, database management, and more.

Illinois certification helps freshers build a strong foundation in IT. It equips them with the necessary skills to succeed in their careers and to get better job opportunities with higher salaries.

Key Learning Outcomes of Digital Marketing Course in Kannur

The key takeaways from the "Entri Elevate Digital Marketing course" are as follows

Industry-Recognized Certification

Earn a Digital Marketing Specialist certificate from Illinois University.

Real-World Case Studies

Analyze 10+ case studies from renowned brands to refine your strategies.

Expert-Led Live Classes

Gain insights from digital marketing experts through interactive sessions.

Hands-On Tool Experience

Master 35+ digital marketing tools for practical industry application.

AI and ChatGPT Integration

Utilize advanced AI tools for cutting-edge marketing strategies.

Certification Support

Receive guidance to achieve certifications from Meta, Google, and others.

Capstone Projects

Solve real-world problems to enhance strategic and problem-solving skills.

Optional Add-On Cours

Optional Add-On Course

Accelerated Learning

Complete the course in 4 months with a comprehensive, fast-tracked curriculum.

Live Sessions

Frequently Asked Question About Digital marketing Course in Kollam

Ans: Training in digital marketing may assist companies in being more visible online and attracting more clients. Additionally, it offers insightful information on how to use digital platforms well, empowering firms to develop more successful campaigns.

Ans: The Entri Elevate Digital Marketing course is a standout program for mastering the core principles of digital marketing through online education. This comprehensive course offers an interactive and in-depth curriculum, equipping students with the skills and knowledge to excel in the field.

Entri ensures access to the latest industry tools and techniques, guided by experienced instructors. With 24/7 course material accessibility, learning is convenient and flexible, enabling quicker course completion.

Entri's support system aids in understanding complex concepts, enhancing the learning experience. Plus, it's cost-effective, saving students valuable resources while providing a premium education.

Ans: The duration of the program can vary depending on the plan you choose, but it usually lasts for 6 months to one year

Ans: The majority of Kollam digital marketing training programs demand at least some familiarity with computers and the Internet. Additionally, you have to be familiar with the fundamentals of popular digital marketing strategies like search engine optimization (SEO) and online advertising.

Ans: Depending on the sort of course and the length, offline digital marketing training in Kollam might cost different amounts. The majority of digital marketing training courses cost between Rs 50,000 and Rs 2,000,000

Ans: When a program is successfully completed, several of them give certificates. It is advisable to speak with your trainer to find out whether any certificates are offered.

Advantages of Learning Elevate Digital Marketing Course in Malayalam

Elevate Learning Experience

Flexibility Icon

Flexibility

Make it easier for you to juggle your education with your job or other obligations by allowing you to study at your speed and on your own time.

High Demand  Icon

High Demand

Acquire in-demand skills in a rapidly growing industry.

Access to resources Icon

Access to resources

To enhance the learning process, give an array of resources such as e-books, case studies, video lessons, and tools.

Expert instruction Icon

Expert instruction

You can get instruction from experienced teachers and industry experts who add practical knowledge and real-world insights to the course material.

Interactive learning Icon

Interactive learning

To improve knowledge and participation, offer interactive learning opportunities like discussion boards, assignments, and quizzes.

Career Opportunities Icon

Career Opportunities

Learning digital marketing brings up a variety of career prospects, including social media management, SEO, content marketing, and more.

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Cost-effectiveness

Tuition fees for online courses are frequently lower than for traditional in-person classes, and you can save money on commute and lodging costs.

Career Support

Personalized Industry Mentorship Icon

Personalized Industry Mentorship

Get personalized feedback and mentorship from an experienced Digital Marketing Experts to enhance your career path.

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Resume Review

Get personalized guidance on your resume structure and content.

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Live profile-building workshops

Build your profile with hands-on sessions!

Upcoming and Recorded Digital Marketing Webinars

Who Can Apply for Digital Marketing Course

  • Beginners
  • Working Professionals
  • Graduates
  • Entrepreneurs
  • Marketing Enthusiasts
  • Freelancers
Who can apply
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