Q. What is a potential drawback of lead ads mentioned?

A
Users must leave Facebook to fill out forms
B
Facebook fills in false data in forms
C
You cannot capture leads without a landing page view, so pixel data is limited
D
They automatically convert leads into buyers
Solution:

Lead ads cut out the landing page, so you lose the chance to pixel-tag these users This can make future retargeting harder (The downside is purely about retargeting ability, not lead quality).

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