Key Points in Business Intelligence

Data integration — pulling data from multiple sources (databases, cloud apps, files) into one place
Data modeling — organizing raw tables into a structure that supports fast, accurate analysis
Analysis and reporting — building visuals, dashboards, and scorecards from the modeled data
Self-service access — letting business users explore data themselves rather than waiting on IT
Historical and real-time views — BI can show trends over time and, in some tools, near-real-time metrics