Q. Compared to paid search ads, what is a key advantage of SEO?

A
It requires no content updates ever
B
It provides instant results on day one
C
It can deliver long-term, sustainable traffic without ongoing ad spend
D
It guaranteed to double traffic every month
Solution:

SEO efforts can build over time to generate ongoing organic traffic It not instant (B) and still requires updating content and strategy (A) Guaranteeing traffic growth (D) is unrealistic.

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