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Q. How does the landing page experience factor into Google Ads Quality Score?

A
Only the design color matters
B
It has no impact
C
Quality Score only looks at ads, not landing pages
D
It one of the components; a helpful and relevant page yields a higher Quality Score
Solution:

Google explicitly uses landing page experience as part of Quality Score Pages that are relevant, transparent, and user-friendly (including on mobile) improve your score.

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