What is the difference between Ad Rank and Ad Position?

Subjects
Digital Marketing
Paid Advertising
Google Ads
What is th...

Q. What is the difference between Ad Rank and Ad Position?

They are exactly the same

Ad Rank refers to Facebook ads only

Ad Position is only in the auction report

Ad Rank is the formula score; Ad Position is the actual placement on the page

Solution:

OneUpWeb clarifies that Ad Rank is the internal score, while Ad Position is where your ad shows They often correlate, but position is the label (first spot, second spot, etc).

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