Q. When setting up a new Google Ads campaign, what does choosing a “Sales” objective typically optimize for?

A
Maximizing website visits regardless of user action
B
Getting as many video views as possible
C
Driving purchases or transactions on your e-commerce site
D
Increasing brand awareness among a broad audience
Solution:

The “Sales” objective in Google Ads is designed to encourage online sales, lead generation, and other revenue-driving actions Google’s algorithm will optimize ad delivery to users most likely to complete a purchase.

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