Digital Marketing Course in Kollam
Elevate your career with our Digital Marketing course in Kollam! Gain expertise in SEO, social media, and analytics. Enroll now and advance your skills
Online Digital Marketing Course in Kollam
Our Digital Marketing course in Kollam offers in-depth training to become a digital marketing expert. Learn through live sessions and hands-on experience with 35+ tools. Cover key areas like SEO, SEM, social media, email marketing, and analytics. Capstone projects help apply your skills in real-world scenarios. Join us to excel in the dynamic world of digital marketing!
Industry Expert Guidance
80+ Live & Recorded Classes
Industry Expert Class
Soft Skill Training
Industry Networking
Placement Support
Illinois Tech Certification
100+ Hiring Partners
Capstone Projects
Get Started with Full Stack Web Development for Free !
Become Job ready with Entri. Explore the basics of full stack web development with our free classes in Malayalam. Perfect to get aligned with the subject !
Skills Covered
Master Essential Digital Marketing Skills with Entri!
Tools Covered
In-demand Tools – will be covered during the course to make you a perfect Digital marketer
Digital Marketing Job Roles
After completing course in digital marketing in malayalam, there are Different Job roles you could Pursue
SEO Analyst
Optimize website content to improve search engine rankings and drive organic traffic.
SEM Executive
Manage and execute search engine marketing campaigns to attract targeted visitors.
Content Marketer
Develop and implement content strategies to engage audiences and boost brand presence.
Social Media Manager
Create and oversee social media campaigns to enhance brand visibility and interaction.
Email Marketing Specialist
Design and manage email campaigns to increase conversions and build customer loyalty.
Digital Marketing Strategist
Craft and execute comprehensive digital marketing plans across various channels.
Digital Marketing Course Curriculum
Go through the digital marketing course syllabus below.
- Overview of Digital Marketing concepts and terminology
- Evolution of digital marketing and its impact on businesses
- Introduction to Domain, Hosting, Website & Introduction of WordPress
- Wordpress Website development - Builder - Elementor
- What is SEO, How search engine works
- Overview of search engines and their role in driving organic traffic
- Search engine algorithms and ranking factors
- What is Meta title & Meta description
- Main types of SEO techniques
- Introduction of White hat, Black hat, Gray hat & Negative SEO
- Site audit and Website analysis
- Competitor Analysis Step - 1
- Importance of competitor analysis in SEO
- Identifying competitors and their online presence
- Analyzing competitor's keywords,content
- Competitor Analysis - (Random website - software company,plumbing company etc)
- How to do keyword research and analysis
- Importance of a well-organized website structure
- Content optimisation
- Optimizing navigation menus and internal linking
- Creating user-friendly URL structures
- Header tag and content optimization
- Proper use of header tags(H1,H2,H3,etc) for content hierarchy
- Image optimization
- Optimizing image file names and alt text for search engines
- Compressing images for faster page load times
- Title tags and Meta descriptions
- Writing compelling and optimized title tags
- Importance of Internal links ( anchor text )
- Crafting effective meta descriptions for search engine results
- Meta title meta description generation
- External Linking to Authority Sites
- Checking on page with Ahrefs extension
- Optimizing robots.txt file to control crawlers' access, OGP
- Tags - open graph protocol (social media link sharing) image and text.
- Duplicate Content Detection and Management (siteliner.com)
- Website Security (Malware, Hacking Prevention) - JETPACK, secure, HTTPS and SSL Certificate Configuration, .Structured Data and Schema Markup Site speed optimization
- Mobile responsiveness and Mobile - First Indexing
- Canonicalization and URL Structure
- Website Crawlability and Indexability, setup Google Search
- Console, submit xml sitemap
- Setup Google Tag Manager
- Implementing Google Analytics, Ahref and Microsoft Clarity
- Blog creation
- Link building strategies
- Backlinks
- Influencer Marketing
- Guest Blogging and Content Syndication
- Local SEO and Business Listings
- Online community engagement: Brand mentions and Unlinked brand citations
- Online PR and Digital PR Strategies
- Social bookmarking and Content promotion
- Monitoring and analyzing Off-page SEO Metrics
- Forum and Community Participation
- Social Sharing and Viral Marketing
- Brand Mentions and Citations
- Online Public Relations (PR)
- Video Marketing and YouTube Optimization
- Influencer Outreach and Collaboration
- Q&A Platforms and Answering Sites
- Fundamentals of Email Marketing
- Creating a Mailchimp Campaign
- Template creation
- Introduction to Shopify - Explain what Shopify is and its purpose in building e-commerce websites
- Overview of Shopify's features: Highlight key features such as themes,templates,product management and payment gateways
- Setting up a Shopify account : Guide the students through the process of creating Shopify account
- Exploring Shopify dashboard
- Theme Selection,Product management
- Adding Pages: Guide the student in creating essential pages like Home, About Us, Contact, and Privacy Policy.
- SEO for Shopify
- Creating a google ads account
- Google keyword planner
- Search volume,paid difficulty & CPC
- Google ads ad costs
- Ad rank
- Max bid, Quality score & how to improve it
- Ads creation
- Landing page features
- Basics of how to optimize ad campaign
- How to select the campaign is suitable for a business
- Different type of campaign objectives
- Sales, leads, website traffic, Product and brand consideration,
- Product and brand consideration, App promotion
- Local store visits and promotions, Create a campaign without a goal's guidance
- Introduction - search ads, , performance max, video, shopping, discover ads
- Ads creation - search ads
- Content exclusion, related videos, placements, audience segments, budget etc
- Display ad and shopping ad
- Youtube channel google ads account linking - Skippable
- ads, Unskippable ads, Bumper ads & feed ads
- Google Ads conversion tracking setup in GTM
- Google Ads remarketing setup in GTM
- How to prepare to bring your business online
- How to establish your presence on social media
- How to attract an audience on social media
- Content creation ideas (CANVA) ( AI Tools)
- How to build relationship on social media
- How to optimize your efforts
- Tips for increasing Facebook & Instagram organic reach
- Organic social media marketing strategy creation
- How to prospect each platform based on niche
- How to create business manager
- Business settings & overview
- How to add fb pages & ads manager on business manager
- How to add people to business manager
- How to create Ads manager
- Bid Strategies and Budget Management
- Facebook and Instagram ads strategy
- Types of campaigns
- How to write a perfect primary text
- How to create traffic campaign
- How to create a perfect audience suitable for business
- What are the placements in Facebook & Instagram ads?
- Creating a lead form for lead generation campaign
- Custom audience & Lookalike audience
- Remarketing
- Pixel setting
- All page and specific page remarketing
- Ad Performance Monitoring and Optimization
- Ad Performance Monitoring and Optimization
- ROAST - Setting ROAS Goals and Objectives
- ROAS Reporting and Analysis
- Basics of Amazon/Flipkart & Seller account
- Amazon Advertising - bidding, keywords research
- Introduction to Google Analytics
- Understanding Key Reports: Explore essential reports, such as audience overview, acquisition channels, and behavior flow
Digital Marketing Blogs
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If you are looking to get international digital marketing excellence, you need to understand the cultural nuances by respecting and adapting to the varied cultural aspects! Here are the Best Tips for Excelling
This article will discuss search engine optimization (SEO), the components of freelance SEO, and the methods for entering this industry as a full-time or part-time professional.
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Eligibility /Pre-requisities for Digital Marketing Course in Kollam
No prior qualifications needed. Ideal for beginners and professionals of all backgrounds eager to learn digital marketing.
Understanding of Social Media Platforms
Understanding how social media platforms operate and their features and functionalities can be beneficia
Basic Computer Skills
Familiarity with operating systems and internet navigation.
Strong Communication Skills
Good written and vocal communication skills are required to convey marketing messages effectively and convincingly.
Creativity
Creative thinking while developing compelling content, campaigns, and strategies.
Our Hiring Partners
Connect employers with a global network of recruitment partners to meet their hiring goals.
Why Live Sessions?
Explore the benefits of offering live sessions for the Entri Elevate Digital Marketing Course in Malayalam
Interactive Learning
Ask questions and get answers instantly from instructors.
Engaging Discussions
Participate in dynamic, interactive learning experiences.
Hands-On Practice
Work on live projects and case studies for practical experience.
Personalized Feedback
Get tailored advice on your work and performance.
Collaborative Learning
Work with peers on group activities and problem-solving tasks.
Current Insights
Stay updated with the latest trends and strategies in digital marketing.
Your Digital Marketing Trainers
Learn Directly from Digital Marketing Industry experts!
Digital Marketing Course Certifications
Courses Recognised by
Frequently Asked Questions
Illinois certification is best for IT freshers. This certification program provides comprehensive training and education on various aspects of IT, including programming languages, software development, database management, and more.
Illinois certification helps freshers build a strong foundation in IT. It equips them with the necessary skills to succeed in their careers and to get better job opportunities with higher salaries.
Key Learning Outcomes of Digital Marketing Course in Kollam
The key takeaways from the "Entri Elevate Digital Marketing course" are as follows
Industry-Recognized Certification
Earn a Digital Marketing Specialist certificate from Illinois University.
Real-World Case Studies
Analyze 10+ case studies from renowned brands to refine your strategies.
Expert-Led Live Classes
Gain insights from digital marketing experts through interactive sessions.
Hands-On Tool Experience
Master 35+ digital marketing tools for practical industry application.
AI and ChatGPT Integration
Utilize advanced AI tools for cutting-edge marketing strategies.
Certification Support
Receive guidance to achieve certifications from Meta, Google, and others.
Capstone Projects
Solve real-world problems to enhance strategic and problem-solving skills.
Optional Add-On Cours
Optional Add-On Course
Accelerated Learning
Complete the course in 4 months with a comprehensive, fast-tracked curriculum.
Frequently Asked Question About Digital marketing Course in Kollam
Ans: The Entri Elevate Digital Marketing course is a standout program for mastering the core principles of digital marketing through online education. This comprehensive course offers an interactive and in-depth curriculum, equipping students with the skills and knowledge to excel in the field.
Entri ensures access to the latest industry tools and techniques, guided by experienced instructors. With 24/7 course material accessibility, learning is convenient and flexible, enabling quicker course completion.
Entri's support system aids in understanding complex concepts, enhancing the learning experience. Plus, it's cost-effective, saving students valuable resources while providing a premium education.
Ans: Depending on the sort of course and the length, offline digital marketing training in Kollam might cost different amounts. The majority of digital marketing training courses cost between Rs 50,000 and Rs 2,000,000
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Advantages of Learning Elevate Digital Marketing Course in Malayalam
Elevate Learning Experience
Flexibility
Make it easier for you to juggle your education with your job or other obligations by allowing you to study at your speed and on your own time.
High Demand
Acquire in-demand skills in a rapidly growing industry.
Access to resources
To enhance the learning process, give an array of resources such as e-books, case studies, video lessons, and tools.
Expert instruction
You can get instruction from experienced teachers and industry experts who add practical knowledge and real-world insights to the course material.
Interactive learning
To improve knowledge and participation, offer interactive learning opportunities like discussion boards, assignments, and quizzes.
Career Opportunities
Learning digital marketing brings up a variety of career prospects, including social media management, SEO, content marketing, and more.
Cost-effectiveness
Tuition fees for online courses are frequently lower than for traditional in-person classes, and you can save money on commute and lodging costs.
Career Support
Personalized Industry Mentorship
Get personalized feedback and mentorship from an experienced Digital Marketing Experts to enhance your career path.
Resume Review
Get personalized guidance on your resume structure and content.
Live profile-building workshops
Build your profile with hands-on sessions!
Upcoming and Recorded Digital Marketing Webinars
Who Can Apply for Digital Marketing Course
- Beginners
- Working Professionals
- Graduates
- Entrepreneurs
- Marketing Enthusiasts
- Freelancers