Digital Marketing Course in Kottayam
Become a certified digital marketing expert in Kottayam! Master essential skills with our hands-on course that offers live sessions, practical projects, and placement support.
Online Digital Marketing Course in Kottayam
Our Digital Marketing Course in Kottayam equips you with top-tier skills in SEO, social media, analytics, and more. With live recorded classes and placement assistance, this course is designed to give you real-world expertise and prepare you for diverse digital marketing roles.
Industry Expert Guidance
80+ Live & Recorded Classes
Industry Expert Class
Soft Skill Training
Industry Networking
Placement Support
Illinois Tech Certification
100+ Hiring Partners
Capstone Projects
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Become Job ready with Entri. Explore the basics of full stack web development with our free classes in Malayalam. Perfect to get aligned with the subject !
Skills Covered
Master Essential Digital Marketing Skills with Entri
Tools Covered
In-demand Tools – will be covered during the course to make you a perfect Digital marketer
Digital Marketing Job Roles
After completing course in digital marketing in Kottayam, there are Different Job roles you could Pursue
SEO Analyst
An SEO Analyst plays a crucial role in enhancing website visibility and driving organic traffic by implementing, monitoring, and optimizing strategies that help websites rank higher in search engine results.
SEM Executive
An SEM (Search Engine Marketing) Analyst plays a key role in managing and optimizing targeted ad campaigns with a primary focus on increasing Return on Investment (ROI
Content Strategist
A Content Strategist plays a pivotal role in developing content that resonates with audiences by creating and implementing strategies tailored to audience interests, needs, and preferences. Here’s a detailed look at how a Content Strategist can fulfill this responsibility effectively:
Social Media Specialist
A Social Media Specialist plays a vital role in building brands on social media by crafting and executing strategies that enhance brand visibility, engagement, and loyalty. Here’s how a Social Media Specialist contributes to brand-building efforts on social platform
Marketing Consultant:
A Marketing Consultant advising businesses on digital strategies plays a pivotal role in helping companies maximize their online presence, connect with their target audiences, and achieve measurable results.
Digital Marketing Course Curriculum
Go through the digital marketing course syllabus below.
- Overview of Digital Marketing concepts and terminology
- Evolution of digital marketing and its impact on businesses
- Introduction to Domain, Hosting, Website & Introduction of WordPress
- Wordpress Website development - Builder - Elementor
- What is SEO, How search engine works
- Overview of search engines and their role in driving organic traffic
- Search engine algorithms and ranking factors
- What is Meta title & Meta description
- Main types of SEO techniques
- Introduction of White hat, Black hat, Gray hat & Negative SEO
- Site audit and Website analysis
- Competitor Analysis Step - 1
- Importance of competitor analysis in SEO
- Identifying competitors and their online presence
- Analyzing competitor's keywords,content
- Competitor Analysis - (Random website - software company,plumbing company etc)
- How to do keyword research and analysis
- Importance of a well-organized website structure
- Content optimisation
- Optimizing navigation menus and internal linking
- Creating user-friendly URL structures
- Header tag and content optimization
- Proper use of header tags(H1,H2,H3,etc) for content hierarchy
- Image optimization
- Optimizing image file names and alt text for search engines
- Compressing images for faster page load times
- Title tags and Meta descriptions
- Writing compelling and optimized title tags
- Importance of Internal links ( anchor text )
- Crafting effective meta descriptions for search engine results
- Meta title meta description generation
- External Linking to Authority Sites
- Checking on page with Ahrefs extension
- Optimizing robots.txt file to control crawlers' access, OGP
- Tags - open graph protocol (social media link sharing) image and text.
- Duplicate Content Detection and Management (siteliner.com)
- Website Security (Malware, Hacking Prevention) - JETPACK, secure, HTTPS and SSL Certificate Configuration, .Structured Data and Schema Markup Site speed optimization
- Mobile responsiveness and Mobile - First Indexing
- Canonicalization and URL Structure
- Website Crawlability and Indexability, setup Google Search
- Console, submit xml sitemap
- Setup Google Tag Manager
- Implementing Google Analytics, Ahref and Microsoft Clarity
- Blog creation
- Link building strategies
- Backlinks
- Influencer Marketing
- Guest Blogging and Content Syndication
- Local SEO and Business Listings
- Online community engagement: Brand mentions and Unlinked brand citations
- Online PR and Digital PR Strategies
- Social bookmarking and Content promotion
- Monitoring and analyzing Off-page SEO Metrics
- Forum and Community Participation
- Social Sharing and Viral Marketing
- Brand Mentions and Citations
- Online Public Relations (PR)
- Video Marketing and YouTube Optimization
- Influencer Outreach and Collaboration
- Q&A Platforms and Answering Sites
- Fundamentals of Email Marketing
- Creating a Mailchimp Campaign
- Template creation
- Introduction to Shopify - Explain what Shopify is and its purpose in building e-commerce websites
- Overview of Shopify's features: Highlight key features such as themes,templates,product management and payment gateways
- Setting up a Shopify account : Guide the students through the process of creating Shopify account
- Exploring Shopify dashboard
- Theme Selection,Product management
- Adding Pages: Guide the student in creating essential pages like Home, About Us, Contact, and Privacy Policy.
- SEO for Shopify
- Creating a google ads account
- Google keyword planner
- Search volume,paid difficulty & CPC
- Google ads ad costs
- Ad rank
- Max bid, Quality score & how to improve it
- Ads creation
- Landing page features
- Basics of how to optimize ad campaign
- How to select the campaign is suitable for a business
- Different type of campaign objectives
- Sales, leads, website traffic, Product and brand consideration,
- Product and brand consideration, App promotion
- Local store visits and promotions, Create a campaign without a goal's guidance
- Introduction - search ads, , performance max, video, shopping, discover ads
- Ads creation - search ads
- Content exclusion, related videos, placements, audience segments, budget etc
- Display ad and shopping ad
- Youtube channel google ads account linking - Skippable
- ads, Unskippable ads, Bumper ads & feed ads
- Google Ads conversion tracking setup in GTM
- Google Ads remarketing setup in GTM
- How to prepare to bring your business online
- How to establish your presence on social media
- How to attract an audience on social media
- Content creation ideas (CANVA) ( AI Tools)
- How to build relationship on social media
- How to optimize your efforts
- Tips for increasing Facebook & Instagram organic reach
- Organic social media marketing strategy creation
- How to prospect each platform based on niche
- How to create business manager
- Business settings & overview
- How to add fb pages & ads manager on business manager
- How to add people to business manager
- How to create Ads manager
- Bid Strategies and Budget Management
- Facebook and Instagram ads strategy
- Types of campaigns
- How to write a perfect primary text
- How to create traffic campaign
- How to create a perfect audience suitable for business
- What are the placements in Facebook & Instagram ads?
- Creating a lead form for lead generation campaign
- Custom audience & Lookalike audience
- Remarketing
- Pixel setting
- All page and specific page remarketing
- Ad Performance Monitoring and Optimization
- Ad Performance Monitoring and Optimization
- ROAST - Setting ROAS Goals and Objectives
- ROAS Reporting and Analysis
- Basics of Amazon/Flipkart & Seller account
- Amazon Advertising - bidding, keywords research
- Introduction to Google Analytics
- Understanding Key Reports: Explore essential reports, such as audience overview, acquisition channels, and behavior flow
Digital Marketing Blogs
Explore Trending Topics in Digital marketing
Learning how to effectively use hashtags can help you in various ways. It can help you to improve the impact of your content. The hashtags can help you to find out the latest trends. The Trendsetters will always use hashtags for visibility. Researching with the aid of hashtags will help you to identify the newest updates.
If you are looking to get international digital marketing excellence, you need to understand the cultural nuances by respecting and adapting to the varied cultural aspects! Here are the Best Tips for Excelling
This article will discuss search engine optimization (SEO), the components of freelance SEO, and the methods for entering this industry as a full-time or part-time professional.
marketing automation tools are software platforms that help businesses automate and streamline marketing tasks and workflows. These tasks can range from sending out personalized emails to managing social media campaigns, scoring leads, and analyzing campaign performance.
Eligibility /Pre-requisities for Digital Marketing Course in Kottaym
This course is ideal for anyone with basic computer and internet knowledge, a good understanding of social media, and a willingness to learn and innovate.
Social Media Knowledge
Understanding of major social platforms.
Basic Computer Skills
Comfortable navigating online tools.
Strong Communication Skills
Ability to create clear, persuasive messaging.
Creativity
Creative thinking while developing compelling content, campaigns, and strategies.
Our Hiring Partners
Connect employers with a global network of recruitment partners to meet their hiring goals.
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Why Live Sessions?
Explore the benefits of offering live sessions for the Entri Elevate Digital Marketing Course in Malayalam
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Flexible Learning:
Recorded sessions are available for replay.
Immediate Feedback:
Get answers to your questions in real time.
Practical Demonstrations:
Experience digital tools in action.
Interactive Engagement:
Join polls, discussions, and group activities.
Collaborative Learning
Work with peers on group activities and problem-solving tasks.
Current Insights
Stay updated with the latest trends and strategies in digital marketing.
Why choose Entri for Digital Marketing Course in Kottayam?
Your Digital Marketing Trainers
Learn directly from experienced digital marketing mentors who bring real-world insights, offering invaluable knowledge to prepare you for the industry.
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Naseeb N
Digital Marketing Instructor
Digital Marketing Trainer at Entri App with five years of experience in digital marketing and training. He holds a B. Tech in CSE and began his career at Alisons Informatic Pvt Ltd as a Digital Marketing Executive, where he also trained interns. Later, he became a Digital Marketing Manager at Ore Equipe LLP, continuing to train interns. His journey reflects his expertise in digital marketing and his commitment to mentoring future professionals.
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Vineeth Krishna
Digital Marketing Instructor
Digital Marketing Trainer at Entri App .He is a certified digital marketing expert with 4+ years of experience . He completed his diploma in CRM. He started his career at Creative company and later he started training in Digital marketing . he focuses on demystifying complex digital marketing concepts, making them accessible and actionable for his students. He has conducted numerous workshops and online courses.
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Swathi S
Digital Marketing Traines
As a seasoned Digital Marketing Trainer with 4.5 years of experience, she holds a Professional Diploma in Digital Marketing from IPCS Global Solutions. Previously, she worked at Inmakes as a Digital Marketing Trainer, and employed at IPCS Global Solutions, where she serve as both a Digital Marketing Trainer and Analyst.
Digital Marketing Course Certifications
Courses Recognised by
Frequently Asked Questions
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Illinois certification helps freshers build a strong foundation in IT. It equips them with the necessary skills to succeed in their careers and to get better job opportunities with higher salaries.
Key Learning Outcomes of Digital Marketing Course in Kottayam
The key takeaways from the "Entri Elevate Digital Marketing course in Kottayam" are as follows
SEO & Marketing Fundamentals:
Core principles of SEO and digital marketing.
Social Media Management
Strategies for managing social channels.
Content Planning:
Develop and execute content plans.
Data Analysis
Learn to analyze and refine campaign performance.
Accelerated Learning
Complete the course in 4 months with a comprehensive, fast-tracked curriculum.
Digital Marketing Training in Kottayam : Frequently Asked Questions
Entri Courses in the News
Advantages of Learning Elevate Digital Marketing Course in Kottayam
Elevate Learning Experience
24/7 Support:
Get assistance whenever you need it.
Industry Networking
Connect with professionals and peers.
Flexible Learning
Access resources at your convenience.
Cost-effectiveness
Tuition fees for online courses are frequently lower than for traditional in-person classes, and you can save money on commute and lodging costs.
Career Support
Career Guidance
Receive advice tailored to your career goals.
Profile Building
Hands-on workshops to enhance your online presence.
Mock Interviews
Practice interviews with expert mentors.
Hear From Our Students of Digtal Marketing Course in Kottayam
Bipin Biju
Digital Marketing Analyst @ Accenture
I joined the 4-month Digital Marketing course in kottayam, and it has been an excellent experience. The program provided valuable insights & hands-on training in all aspects of digital marketing. The interactive and friendly approach from Rinshid Sir was truly amazing and made learning enjoyable. His way of teaching helped me gain a deep understanding of the subject. The course prepared me for interviews and it played a key role in helping me secure a Digital Marketing Analyst position at Accenture. I highly recommend this course to anyone looking to build a strong career in digital marketing!
Amrutha Suresh Babu
SEO Analyst @ Growth.CX
My experience with the Entri app significantly shaped my journey to becoming a Junior SEO Analyst at Growth CX. The platform offered a well-rounded and practical approach to SEO and digital marketing training in Trivandrum, covering essential topics like keyword research, on-page optimization, and analytics in great depth. The expert guidance from the instructor, Naseeb sir, on the app ensured that I was thoroughly prepared for my interview, allowing me to showcase my capabilities effectively and secure the position at Growth CX
Sanjay K
Digital Marketing Executive @ Building Ghar
I recently completed a 6-month digital marketing course in Kottayam and I am very satisfied with the experience. The course was well-structured, and the facilities provided were excellent. Haritha Ma'am, in particular, was incredibly supportive of placement and interview preparation. Her dedication was instrumental to my success. Additionally, Shebin Jacob, Abijith Sir, Nandhakishore, and the rest of the team have offered valuable support even after placement.
Upcoming and Recorded Digital Marketing Webinars
Understanding Marketing Analytics: How to Optimise your Ads Best
ഡിജിറ്റൽ മാർക്കറ്റിങ്ങിൽ മുന്നേറാൻ ഇതാണ് ബെസ്റ്റ് ചാൻസ് . Ads optimization മികച്ച രീതിയിൽ നടപ്പാക്കുന്നത് എങ്ങനെയെന്ന് മനസ്സിലാക്കാം, Entri ഒരുക്കുന്ന ഫ്രീ വെബിനാറിലൂടെ.
Getting Started with SEO for Your Brand
Ready to take your brand to the next level? Elevate your brand’s digital strategy with our free demo class on SEO essentials. Led by Vineesha, our Digital Marketing Guru.
Search Engine Explained; Creating content brings Traffic to your Website.
let's understand how to bring the Right traffic to the website. Learn about content creation for Improving Website Traffic.
Introduction to Social Media Marketing – Free Live Demo Class
സോഷ്യൽ മീഡിയ മാർക്കറ്റിങ്ങ് സാധ്യതകളെ പറ്റിയുള്ള സംശയങ്ങളിൽ ആണോ? എങ്കിൽ ഈ ഡെമോ സെഷൻ നിങ്ങൾക്കുള്ളതാണ്.
Who Can Apply for Digital Marketing Course
- Beginners
- Working Professionals
- Graduates
- Entrepreneurs
- Marketing Enthusiasts
- Freelancers
Language and Skill Up Courses to Join in kottayam !
Entri App is India's rapidly growing e-learning platform with 10M+ users. Entri offers courses for govt test prep, coding, digital marketing, Spoken English, finance & more in 6 regional languages.
