Online Digital Marketing Course in Madurai
Gear up your career in digital marketing with Entri’s Digital Marketing Course in Madurai. Learn the nuances of SEM, SEO, email marketing, SMM, Google Analytics, etc., within 3 months from industry experts and get industry-recognized with a Digital Marketing Specialist certificate from Illinois University!
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Overview of Online Digital marketing Course in Madurai
Entri’s Digital Marketing Course in Madurai is exclusively designed to empower you as a digital expert with industry knowledge across various digital marketing domains. Engage in a comprehensive and live learning space with hands-on experience on real-world projects with 35+ digital marketing tools. Learn behavioural marketing, marketing, analytics, emerging technologies, SEO, SEM, SMM, email marketing, mobile marketing, and content strategy from fundamentals to advanced level with Entri’s expert team!
Inclusive & Immersive Hybrid Training Sessions
Industry Expert Sessions
80+ Live & Recorded Sessions
Soft Skill Sessions
Industry Networking
Placement Training
Illinois Tech Certification
Digital Marketing Skills Covered
This Digital Marketing course covers a wide range of skills including :
Meet Our Recently Placed Students From Digital Marketing Course
Our talented students have secured roles in top companies, proving that with the right guidance and skills, success is within reach.
Bipin Biju
Digital Marketing Analyst
Amrutha Suresh Babu
SEO Analyst
Greeshma
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Sangeetha
Digital Marketing Executive
Ashif Azeez
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Rishi
Digital Marketing Executive
Shahana Shahanas
Digital Marketing intern_6971.webp)
Gifty Varghese
DIgital Marketing Executive
Amina H
Digital Marketing Intern
Sanjay K
Digital Marketing Executive
Anagh Roopesh
Jr.Digital Marketer
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Rahul
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Digital Marketing Tools Covered
In this course, you will work with 35+ essential tools, including
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Digital Marketing Job Roles
The following are career possibilities available after completing a digital marketing course
Digital Marketing Analyst
Analyze the digital marketing domains to develop the best data-driven decisions for better marketing.
Content Strategist
Creation of strategically beneficial content to increase the audience's interest and beneficial to the business growth
Content Marketer
Create engaging content for various digital platforms
SEO Analyst
Use optimization strategies to increase search engine visibility and ranking.
Web Analyst
Data-driven decisions will be facilitated with the proper monitoring of the website's performance, traffic, and user behaviour.
PPC Specialist
Create and manage the pay-per-click advertising strategies for better ad campaign purposes.
Digital Analyst
Carefully analyze the digital market for more traffic and performance.
SEM Executive
Effective execution of paid search engine campaigns
Affiliate Marketing Specialist
Manage and analyze the affiliate partnership and keep a daily track of the performance.
Digital Marketing Course Curriculum
Entri’s Digital Marketing course in Madurai's curriculum is specially designed for those aspirants who wish to excel in the digital marketing domain across the globe. The curriculum covers behavioural marketing, marketing, analytics, and emerging technologies; SEO; SEM; SMM; email marketing; mobile marketing; content strategy; and AI-driven marketing to boost your performance in digital marketing.
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Overview of Digital Marketing concepts and terminology
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Evolution of digital marketing and its impact on businesses
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Introduction to Domain, Hosting, Website & Introduction of WordPress
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Wordpress Website development - Builder - Elementor
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What is SEO, How search engine works
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Overview of search engines and their role in driving organic traffic
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Search engine algorithms and ranking factors
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What is Meta title & Meta description
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Main types of SEO techniques
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Introduction of White hat, Black hat, Gray hat & Negative SEO
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Site audit and Website analysis Competitor Analysis Step - 1
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Importance of competitor analysis in SEO
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Identifying competitors and their online presence
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Analyzing competitor's keywords, content
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Competitor Analysis - (Random website - software company, plumbing company etc)
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How to do keyword research and analysis
- Importance of a well-organized website structure
- Content optimisation
- Optimizing navigation menus and internal linking
- Creating user-friendly URL structures
- Header tag and content optimization
- Proper use of header tags (H1, H2, H3, etc) for content hierarchy
- Image optimization
- Optimizing image file names and alt text for search engines
- Compressing images for faster page load times
- Title tags and Meta descriptions
- Writing compelling and optimized title tags
- Importance of Internal links (anchor text)
- Crafting effective meta descriptions for search engine results
- Meta title meta description generation
- External Linking to Authority Sites
- Checking on page with Ahrefs extension
- Optimizing robots.txt file to control crawlers' access, OGP Tags - open graph protocol (social media link sharing) image and text.
- Duplicate Content Detection and Management (siteliner.com)
- Website Security (Malware, Hacking Prevention) - JETPACK,secure, HTTPS and SSL Certificate Configuration, Structured Data and Schema Markup
- Site speed optimization
- Mobile responsiveness and Mobile - First Indexing
- Canonicalization and URL Structur
- Website Crawlability and Indexability, setup Google Search Console, submit xml sitemap
- Setup Google Tag Manager
- Implementing Google Analytics, Ahref and Microsoft Clarity
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Blog creation
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Link building strategies
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Backlinks
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Influencer Marketing
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Guest Blogging and Content Syndication
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Local SEO and Business Listings
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Online community engagement: Brand mentions and
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Unlinked brand citations
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Online PR and Digital PR Strategies
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Social bookmarking and Content promotion
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Monitoring and analyzing Off-page SEO Metrics
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Forum and Community Participation
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Social Sharing and Viral Marketing
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Brand Mentions and Citations
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Online Public Relations (PR)
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Video Marketing and YouTube Optimization
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Influencer Outreach and Collaboration
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Q&A Platforms and Answering Sites
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Fundamentals of Email Marketing
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Creating a Mailchimp Campaign
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Template creation
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Introduction to Shopify - Explain what Shopify is and its purpose in building e-commerce websites
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Overview of Shopify's features: Highlight key features such as themes, templates, product management and payment gateway
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Setting up a Shopify account : Guide the students through the process of creating Shopify account
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Exploring Shopify dashboard Theme Selection, Product management
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Adding Pages: Guide the student in creating essential pages like Home, About Us, Contact, and Privacy Policy.
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SEO for Shopify
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Creating a Google Ads account
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Google keyword planner
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Search volume, paid difficulty & CPC
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Google ads ad costs
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Ad rank
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Max bid, Quality score & how to improve it
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Landing page features
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Basics of how to optimize ad campaign
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How to select the campaign is suitable for a business
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Different type of campaign objectives
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Sales, leads, website traffic, Product and brand consideration, Product and brand consideration, App promotion
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Local store visits and promotions, Create a campaign without a goal's guidance
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Introduction - search ads, performance max, video, shopping, discover ads
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Ads creation - search ads
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Content exclusion, related videos, placements, audience segments, budget etc
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Display ad and shopping ad
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Youtube channel google ads account linking - Skippable ads,Unskippable ads, Bumper ads & feed ads
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Google Ads conversion tracking setup in GTM
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Google Ads remarketing setup in GTM
- How to prepare to bring your business online
- How to establish your presence on social media
- How to attract an audience on social media
- Content creation ideas (CANVA) (AI Tools)
- How to build relationship on social media
- How to optimize your efforts
- Tips for increasing Facebook & Instagram organic reach
- Organic social media marketing strategy creation
- How to prospect each platform based on niche
- How to create business manager
- Business settings & overview
- How to add fb pages & ads manager on business manager
- How to add people to business manager
- How to create Ads manager
- Bid Strategies and Budget Management
- Facebook and Instagram ads strategy
- Types of campaigns
- How to write a perfect primary text
- How to create traffic campaignHow to create a perfect audience suitable for business
- What are the placements in Facebook & Instagram ads?
- Creating a lead form for lead generation campaign
- Custom audience & Lookalike audience
- Remarketing
- Pixel setting
- All page and specific page remarketing
- Ad Performance Monitoring and Optimization
- ROAS - Setting ROAS Goals and Objectives
- ROAS Reporting and Analysis
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Introduction to Google Analytics
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Understanding Key Reports: Explore essential reports, such as audience overview, acquisition channels, and behavior flow.
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Basics of Amazon/Flipkart & Seller account
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Amazon Advertising - bidding, keywords research
Digital Marketing Blogs
Explore Trending Topics in Digital marketing and Branding
Landing pages are great for digital advertising campaigns, but they can also be helpful when you link a print marketing piece’s QR code to a particular page. A landing page’s primary objective is to convert visitors, making it a vital resource for any kind of marketing campaign
If you are looking to get international digital marketing excellence, you need to understand the cultural nuances by respecting and adapting to the varied cultural aspects! Here are the Best Tips for Excelling
Starting an online business has become a gateway to countless options in today’s connected world. The digital world offers unique opportunities for success, no matter your level of experience or desire to expand your professional skills.
Top Brands' Winning Digital Marketing Strategies
These are some of the successful digital marketing strategies used by top brands to achieve their dominance
Apple: Minimalist Storytelling and Product Experience Marketing Strategy
Dove: Real Beauty Campaign Marketing Strategy
Amazon: Customer-Centric Marketing Strategy
Also Read About : Top Automotive Brands marketing Strategies
Eligibility / Pre-requisities for Digital Marketing course in Madurai
The prerequisites needed to enroll in Entri Elevate Digital Marketing Course are as follows;
Understanding of Social Media Platforms
Understanding how social media platforms work and getting familiar with their features and functionalities can be advantageous
Basic computer literacy
Understanding how to use a computer, navigate the internet, and operate basic computer operations essential for digital marketing.
Strong Communication Skills
Excellent verbal and written communication skills for effective marketing
Creativity and Passion
Think and act creatively to develop more interesting strategies and engaging content to increase traffic.
Our Hiring Partners
Connect employers with a global network of recruitment partners to achieve their hiring goals through successful placements.
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Why Live Sessions?
Here are some benefits of giving live sessions of digital marketing course coaching
Flexibility
Live sessions can be recorded for later viewing, giving learners the flexibility they need if they aren't attending the session live.
Instant feedback
Learners can receive instant feedback on their work or questions, enhancing their learning experience.
Demonstrations
Mentors can demonstrate digital marketing techniques and tools live, providing practical insights and hands-on experience.
Interactive activities
Tutors can comprise interactive activities such as group discussions, polls, and quizzes to enhance engagement and support learning.
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Your Digital Marketing Program Trainers
Our Digital Marketing Trainers are professionals with years of experience in SEO, SEM, social media marketing, and analytics. They provide hands-on learning through case studies, live projects, and mentorship to help you become an expert in the field.
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Naseeb N
Digital Marketing Trainer
Digital Marketing Trainer at Entri App with five years of experience in digital marketing and training. He holds a B. Tech in CSE and began his career at Alisons Informatic Pvt Ltd as a Digital Marketing Executive, where he also trained interns. Later, he became a Digital Marketing Manager at Ore Equipe LLP, continuing to train interns. His journey reflects his expertise in digital marketing and his commitment to mentoring future professionals.
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Vineeth Krishna
Digital Marketing Instructor
Digital Marketing Trainer at Entri App .He is a certified digital marketing expert with 4+ years of experience . He completed his diploma in CRM. He started his career at Creative company and later he started training in Digital marketing . he focuses on demystifying complex digital marketing concepts, making them accessible and actionable for his students. He has conducted numerous workshops and online courses.
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Swathi S
Digital Marketing Trainer
As a seasoned Digital Marketing Trainer with 4.5 years of experience, she holds a Professional Diploma in Digital Marketing from IPCS Global Solutions. Previously, she worked at Inmakes as a Digital Marketing Trainer, and employed at IPCS Global Solutions, where she serve as both a Digital Marketing Trainer and Analyst.
Digital Marketing Course Certifications
Courses Recognised by
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Frequently Asked Questions
Illinois certification validates your proficiency and expertise across various industries. It can enhance your credibility and positively impact your career growth, earning potential, and professional fulfillment. Obtaining Illinois certification opens up opportunities for career advancement and high-paying jobs, bringing ample career opportunities and enhancing your professional success.
Illinois certification is best for IT freshers. This certification program provides comprehensive training and education on various aspects of IT, including programming languages, software development, database management, and more.
Illinois certification helps freshers build a strong foundation in IT. It equips them with the necessary skills to succeed in their careers and to get better job opportunities with higher salaries.
Key Learning Outcomes of Digital Marketing Course
The key takeaways from the "Entri Elevate Digital Marketing course in Madurai" are as follows
Comprehensive marketing knowledge
A comprehensive understanding of the marketing knowledge and strategies to adopt
Practical skills
Make the students job-ready with the practical skills and strategies to excel in the digital marketing sector.
Google Analytics & AI Marketing
Use data-driven insights for decision-making
Data Analytical Skills
Helps the students to analyze the data to arrive at the best data-driven solutions for marketing issues.
AI Marketing
Equips students to analyze data to improve marketing campaigns across the globe.
Email Marketing
To familiarize students with effective marketing strategies to address the targeted audience.
Frequently Asked Question About Digital marketing Course
Digital marketing is used for different online platforms and channels to boost products, services, or brands. It involves activities such as website optimization, social media marketing, content creation, email marketing, search engine optimization (SEO), and more.
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Advantages of Learning Elevate Digital Marketing Course
Elevate Learning Experience
24/7 Student Support
Get help anytime from mentors
Industry Networking
Connect with experts and professionals
Interactive learning
Provide interactive learning experiences such as quizzes, assignments, and discussion forums, enhancing engagement and understanding.
Access to resources
Offer access to a wealth of resources such as video tutorials, e-books, case studies, and tools, enriching the learning experience.
Expert instruction
You can learn from industry experts and experienced professionals who bring real-world insights and practical knowledge to the course material.
Networking opportunities
Provide opportunities to connect with peers, instructors, and industry professionals from around the world, expanding your professional network.
Flexibility
Enable you to study at your own pace and schedule, making it easier to balance education with work or other commitments.
Cost-effectiveness
The online course often has lower tuition fees compared to traditional in-person classes, and you can save money on commuting and accommodation expenses.
Career Support
Career Guidance
Apt guidance to choose the best career will be provided. Personalized mentorship will be given to the students to equip them for career choices.
Live Profile Building
Helps in building the best profiles for the aspirants to attract the most suitable and promising career opportunities.
Demo interviews
Prepares you to face the real interview questions.
Mock tests
Helps you to familiarize yourself with the challenges in the digital marketing sector.
Profile building
Get training in creating a profile that attracts the attention of the interviewer.
Resume creation
Build a resume that highlights your skills, knowledge, and expertise in the digital marketing sector.
Placement assistance
Connects with top-notch hiring partners across the globe.
Digital Marketing Course Projects
Learn to build digital marketing projects for solving real-world business problems!
Project 1: Website Design and SEO Implementation • Design a website and implement comprehensive SEO strategies.
Project 2: Social Media Strategy and Meta Ads • Develop a social media strategy for a business, set up Meta ads, and run ads by adding funds.
Project 3: Google Search Ads • Create and manage Google search ads for a business, including adding funds and running ad campaign
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Success Stories from Our Placed Students
Bipin Biju
Digital Marketing Analyst @ AccentureI joined the 4-month Digital Marketing course from Entri App, and it has been an excellent experience. The program provided valuable insights & hands-on training in all aspects of digital marketing. The interactive and friendly approach from Rinshid Sir was truly amazing and made learning enjoyable. His way of teaching helped me gain a deep understanding of the subject. The course prepared me for interviews and it played a key role in helping me secure a Digital Marketing Analyst position at Accenture. I highly recommend this course to anyone looking to build a strong career in digital marketing!
Amrutha Suresh Babu
SEO Analyst @ Growth.CXMy journey to becoming a Junior SEO Analyst at Growth CX was significantly shaped by my experience with the Entri app. The platform offered a well-rounded and practical approach to SEO and Digital Marketing training, covering essential topics like keyword research, on-page optimization, and analytics in great depth. The expert guidance from the instructor, Naseeb sir, on the app ensured that I was thoroughly prepared for my interview, allowing me to showcase my capabilities effectively and secure the position at Growth CX
Sanjay K
Digital Marketing Executive @ Building GharI recently completed a 6-month digital marketing course with Entri Elevate and I am very satisfied with the experience. The course was well-structured, and the facilities provided were excellent. Haritha Ma'am, in particular, was incredibly supportive of placement and interview preparation. Her dedication was instrumental to my success. Additionally, Shebin Jacob, Abijith Sir, Nandhakishore, and the rest of the team have offered valuable support even after placement.
Sangeetha
Digital Marketing Executive @ Infinity Plus DubaiI am a fresher in the digital marketing field, but I was interested in studying a digital marketing course from Entri. I was concerned about whether I could handle and study the course as a beginner. However, after completing just 3 or 4 classes, I became confident that I would become a digital marketer. I achieved exactly what I aimed for. The mentors and supporting team were incredibly helpful throughout the process. Thank you, Entri!
Syamlal
SEO Executive @ProgbizI enrolled in Entri Elevate's digital marketing course to enhance my skills, inspired by Sachin Neravath, the founder of my first company, who believed in my potential. Entri's exceptional support, especially from Salwa Haris, has been invaluable throughout my journey. The course is well-organized, with convenient recorded sessions that make learning easy. I'm grateful to Salwa ma'am, PROs Haritha and Preethi ma'am, and my mentor Fathima Amna for their continuous guidance. Thank you, Entri, for being a key part of my success
Rahul k
Digital Marketer @ V Create Digital SolutionsTwo months ago I completed online digital marketing course through entri elevate. Mentors especially Salwa mam and PRO Haritha were good support. Earlier it was a field sales job when i got bored and frustrated by the huge number of target. Then i joined the Entri Elevate digital marketing course Now I am placed inV Create Digital Solutions, thank you entri digital marketing team.
Upcoming and Recorded Digital Marketing Webinars
How To Launch Your Digital Marketing Career In Four Months
Join us for an exclusive webinar where we’ll guide you step-by-step on how to kickstart your career in digital marketing in just four months. Learn proven strategies, key industry insights, and the essential skills you need—from SEO and social media marketing to performance marketing and analytics
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Career in Digital Marketing: A Complete Guide
Join us for an insightful webinar where we explore the endless career opportunities in digital marketing. Learn about the key skills, emerging trends, and strategies to excel in this dynamic field.
Understanding Marketing Analytics: How to Optimise your Ads Best
Join us for an insightful session where we’ll demystify marketing analytics and show you how to leverage data to optimize your ad campaigns. Learn proven strategies to track performance, refine targeting, and maximize ROI
Search Engine Explained; Creating content brings Traffic to your Website.
Search Engine Explained; Creating content brings Traffic to your Website.
Digital Marketing Course in Cities
Who Can Apply For the Course
- Students & Fresh Graduates – Kickstart a career in digital marketing
- Marketing Professionals – Upgrade skills for better job opportunities
- Business Owners & Entrepreneurs – Learn to scale businesses online
- Career Switchers – Transition into a high-demand digital marketing role
- Freelancers & Bloggers – Monetize skills with digital marketing strategies
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