How Coding Can Make You a Good Marketer?

Although marketing and coding may seem like totally unrelated skills, they actually complement each other very well! This article will explain how to be a good marketer with coding skills, including topics such as: Why coding makes you better at marketing, the roles of both coding and marketing in business, and more! If you’re interested in learning more about how coding can help you in your marketing career, keep reading!

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Importance Of Coding For Marketers

For marketers, it’s important that you know how to properly use words and numbers. But today, coding is not just a skill; it’s essential for all marketing jobs. Even if you’re not in charge of maintaining and building your company’s website or writing code for apps and social media features, having coding skills will improve your marketing communication efforts. You’ll be able to analyze big data faster, tell better stories, communicate more efficiently and build new products more quickly. With so many companies competing online today, even small improvements can give you an edge over competitors.

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Every marketer needs to know how to code! How to Become a Better Marketer With Coding Skills Learn HTML In order to learn how to code, you have to first learn basic programming languages like HTML (HyperText Markup Language). HTML essentially tells web browsers how pages should look—it’s what turns plain text into webpages. HTML is often referred to as tagging because every letter and number has a corresponding tag or code that tells web browsers where and what certain parts of text are. Simple yet powerful, these codes are used by countless organizations across all industries for marketing purposes.

A Day In The Life Of a Marketer With Coding Skills

As more and more marketing teams are hiring engineers with some sort of coding background, we asked Mariana Gandara, Marketing Director at Square, what she’s looking for in candidates. Here’s her advice for aspiring marketers who want to work in tech: What if I can’t code? It’s not something that everybody can do but I don’t care if you can code or not—I just care that you know how to learn how to code. We have data scientists, product managers, and designers at Square who learned how to code on their own. So many people today underestimate how easy it is to learn how to code. There are so many resources online—even a lot of online courses geared towards getting started as a beginner.

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Like anything else, it takes practice. Reading our Hacker Newsfeed every day helped me become a better marketer. The best thing about learning how to code is that when you start understanding these tools, they get out of your way; they become invisible tools—you stop having to pay attention to them so much. You just use them intuitively because your brain starts working like a programmer’s brain does when trying to solve a problem. # Title: How Writing Can Help Grow Your Business In addition to designing products used by millions, Square also runs its own content publishing platform called Notebook. This gave us an opportunity to speak with Kellan Elliott-McCrea, one of Square’s founders about why writing matters and what he looks for in new hires.

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Why Bother Learning Coding Anyway?

Companies are using code more and more these days, not just because they need it to run their businesses but also because it helps them think differently. Coders have what’s called technical curiosity, an intrinsic motivation that compels them to look beyond established ways of doing things. More importantly, coding is an exercise in critical thinking—it forces you to break down processes into smaller parts and troubleshoot issues when they arise. In short, coding helps marketers design better strategies for connecting people with products or services. That’s why companies like Adobe, Intuit, Microsoft, Qualcomm, Bloomberg, and Goldman Sachs all see programming as an important skill for employees from marketing all the way up to product development. How Can You Learn It?: A great way to build up your skillset is by doing side projects on nights and weekends; there are tons of tutorials online that will help you get started. Another option? Check out Codecademy; no experience required. The beauty of digital work is it gives us access to the information we would never otherwise have time to consider. If you’re curious about something — say Google Maps — research it!

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What Should I Learn First?

As you begin your journey into coding, it’s important to understand where to start. If you have little or no experience in programming, you’ll first want to gain familiarity with one of these: HTML (HyperText Markup Language), CSS (Cascading Style Sheets), and JavaScript. While there are plenty of languages available, these three are used on nearly every website and should be your focus when first starting out. Building websites offer instant gratification, helping fuel your motivation as you learn. In addition, if you decide later that marketing is right for you, coding skills can help open up opportunities within advertising or even land an in-house role within an organization’s marketing department. Choose one of these languages—or two! —and become familiar with how they work and feel comfortable enough to create your own simple webpage. You don’t need any fancy knowledge; writing a basic Hello World program will teach you all about programs, variables, data types, and flow control. Since most beginners find themselves overwhelmed at first by all of their options, try checking out some resources online before deciding on which language/programming environment is best for you.

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What Other Resources Are Out There?

You may have heard of MOOCs or massive open online courses. These classes are essentially web-based video lectures that you can watch at your own pace, as many times as you’d like. While they’re usually geared toward students trying to earn college credit, their structure is also very attractive for marketing professionals—especially ones who want to learn something new and in an unconventional manner. The Khan Academy is a great resource for learning how programming works and how it applies in real life; Codecademy can teach you HTML, CSS, and JavaScript; and Coursera offers dozens of coding classes that focus on web development. (In fact, most websites you visit are either built by engineers using such languages or provide content through them.)

If you feel inspired after doing some research, feel free to follow our lead: As part of getting better with code (and taking your career up a notch), take one—or all!—of these MOOCs. In addition to being highly educational, there’s also ample opportunity for self-directed study here. If you are interested to learn new coding skills, the Entri app will help you to acquire them very easily. Entri app is following a structural study plan so that the students can learn very easily. If you don’t have a coding background, it won’t be any problem. You can download the Entri app from the google play store and enroll in your favorite course.

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