Table of Contents
Financial statements are mostly assumed to be an indicator of knowing balance, transactions, and expenditures. But what else does it provide when subjected to thorough analysis and interpretation? This blog provides you with the necessary details on the analysis and interpretation of financial statements.
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Introduction
The goal of Analysis and Interpretation of Financial Statements is to ascertain the significance and meaning of the financial statement data in order to forecast future earnings, the capacity to make interest payments, the maturities of current and long-term debt, and the viability of a sound dividend policy.
The primary goal of Analysis and Interpretation of Financial Statements is to identify a business undertaking’s strengths and weaknesses by combining and analysing the data found in financial statements, by contrasting different elements, and by reading their text. The final of the four main processes of accounting is the study and interpretation of financial statements.
Financial Statement Analysis and InterpretationÂ
1: Accounting provides information on
The process of critical evaluation of the financial information contained in the financial statements in order to understand and make decisions regarding the operations of the firm is called ‘Financial Statement Analysis’. It is basically a study of relationship among various financial facts and figures as given in a set of financial statements, and the interpretation thereof to gain an insight into the profitability and operational efficiency of the firm to
assess its financial health and future prospects.
The term ‘financial analysis’ includes both ‘analysis and interpretation’. The term analysis means simplification of financial data by methodical classification given in the financial statements. Interpretation means explaining the meaning and significance of the data. These two are
complimentary to each other.
- Financial statement analysis is used by internal and external stakeholders to evaluate business performance and value.
- Financial accounting calls for all companies to create a balance sheet, income statement, and cash flow statement, which form the basis for financial statement analysis.
- Horizontal, vertical, and ratio analysis are three techniques that analysts use when analyzing financial statements.
Types of Financial Analysis
The various forms of analysis may be involved. It is typically divided into four categories based on the information used and the modus operandi.
- External analysis.
- Internal analysis.
- Horizontal analysis.
- Vertical analysis.
External analysis
- External analysis is an analysis based on information easily available to outsiders (externals) for the business.
- Outsiders include creditors, suppliers, investors, and government agencies regulating the business in a normal way.
- These parties do not have access to the internal records (information) of the concern and generally obtain data for analysis from the published financial statements. Thus an analysis done by outsiders is known as external analysis.
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Internal analysis
- Internal analysis is an analysis done on the basis of information obtained from the internal and unpublished records and books. While conducting this analysis, the analyst is a part of the enterprise he is analysing.
- Analysis for managerial purposes is the internal type of analysis and is conducted by executives and employees of the enterprise as well as governmental and court agencies which may have major regulatory and other jurisdiction over the business.
Horizontal analysis
- Horizontal analysis is also known as ‘dynamic analysis’ or ‘trend analysis’.
- This analysis is done by analysing the statements over a period of time. Under this analysis, we try to examine as to what has been the periodical trend of various items shown in the statement.
- The horizontal analysis consists of a study of the behaviour of each of the entities in the statement.
Vertical analysisÂ
- Vertical analysis is also known as ‘static analysis’ or ‘structural analysis’.
- It is made by analysing a single set of financial statement prepared at a particular date. Under such a type of analysis, quantitative relationship is established between the different items shown in a particular statement.
- Common size statements are the form of vertical analysis. Thus vertical analysis is the study of quantitative relationship existing among the items of a particular data.
Objectives of Financial Statements
- To provide adequate information about the sourceÂ
- of finance and obligations of the finance firm.
- To provide reliable information about the financial performance and financial soundness of the concern.
- To provide sufficient information about results of operations of business over a period of time.
- To provide useful information about the financial conditions of the business and movement of resources in and out of business.
- To provide necessary information to enable the users to evaluate the earning performance of resources or managerial performance in forecasting the earning potentials of business.
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Companies manage the operations of their business and give transparency to their stakeholders by using the balance sheet, income statement, and cash flow statement. The three assertions are connected to one another and produce various interpretations of a company’s operations and performance.
Balance Sheet
- The balance sheet is a report of a company’s financial worth in terms of book value. It is broken into three parts to include a company’s assets, liabilities, and shareholder equity.
- Short-term assets such as cash and accounts receivable can tell a lot about a company’s operational efficiency; liabilities include the company’s expense arrangements and the debt capital it is paying off; and shareholder equity includes details on equity capital investments and retained earnings from periodic net income.
- The balance sheet must balance assets and liabilities to equal shareholder equity.
Income Statement
- The income statement breaks down the revenue that a company earns against the expenses involved in its business to provide a bottom line, meaning the net profit or loss.
- The income statement is broken into three parts that help to analyze business efficiency at three different points. It begins with revenue and the direct costs associated with revenue to identify gross profit.
- It then moves to operating profit, which subtracts indirect expenses like marketing costs, general costs, and depreciation. Finally, after deducting interest and taxes, the net income is reached.
Cash Flow Statement
- The cash flow statement provides an overview of the company’s cash flows from operating activities, investing activities, and financing activities.
- Net income is carried over to the cash flow statement, where it is included as the top line item for operating activities.
- The financing activities section includes cash flow from both debt and equity financing.
Who Uses Financial Statement Analysis (and Why)
Financial statement analysis isn’t just a routine accounting task; it is an essential process relied upon by a diverse group of stakeholders who depend on insightful financial data to make informed decisions. Each user analyzes financial statements with a unique set of goals and priorities:
Company Management
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Purpose: Internal managers use financial statement analysis to gauge business performance, develop strategies, and improve operational efficiency.
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Why: Identifying strengths and weaknesses informs resource allocation, budgeting, cost management, and long-term planning. For example, if profit margins are falling, management may look into reducing costs or improving sales effectiveness.
Investors & Shareholders
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Purpose: They want to evaluate the profitability and financial stability of the company to decide whether to buy, hold, or sell shares.
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Why: Investors analyze trends in earnings, dividends, and assets to forecast future returns and risks. For instance, steady revenue growth and healthy cash flow often indicate good investment potential.
Creditors & Lenders
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Purpose: Banks and other lenders use financial analysis to assess the company’s creditworthiness before approving loans or credit lines.
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Why: They focus on liquidity ratios, debt levels, and cash flows to ensure the business can meet short-term obligations and repay debts.
Regulators &Â Government Agencies
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Purpose: Regulatory bodies and tax authorities analyze financial statements for compliance and taxation purposes.
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Why: This analysis confirms that companies adhere to reporting standards, paying accurate taxes, and not engaging in fraud.
Analysts and Market Experts
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Purpose:Â Professional analysts perform comprehensive analyses to provide recommendations for clients and market forecasts.
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Why:Â They dive deep into ratios, trends, and industry benchmarking to uncover underlying financial health and future outlook.
Employees and Unions
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Purpose:Â Employees use financial statements indirectly to assess company stability and prospects, which affects job security and negotiations.
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Why:Â A financially sound company usually means better job security and possible wage growth.
By understanding these diverse users, it becomes clear why precise, transparent, and accessible financial statements are crucial for maintaining trust and enabling sound decision-making across the business ecosystem.
Step-by-Step Example: How to Perform Basic Financial Statement Analysis
To transform financial data into meaningful insights, you can follow a structured step-by-step approach. Let’s use a simple example comparing two consecutive fiscal years of a hypothetical company to perform horizontal analysis and ratio analysis.
Sample Financial Data:
Particulars | Year 1 (₹) | Year 2 (₹) |
---|---|---|
Sales Revenue | 5,00,000 | 6,00,000 |
Net Profit | 50,000 | 75,000 |
Total Assets | 8,00,000 | 8,50,000 |
Shareholders’ Equity | 4,00,000 | 4,50,000 |
Step 1: Horizontal (Trend) Analysis
This compares financial data across years to identify growth or decline trends.
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Sales Revenue Growth:
((6,00,000 – 5,00,000) / 5,00,000) × 100 = 20% increase -
Net Profit Growth:
((75,000 – 50,000) / 50,000) × 100 = 50% increase
Interpretation:Â Revenue has grown by 20%, but net profit grew faster at 50%. This indicates improved profitability and efficiency.
Step 2: Calculate Key Ratios for Year 2
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Profit Margin Ratio:
(Net Profit / Sales Revenue) × 100 = (75,000 / 6,00,000) × 100 = 12.5%
This means for every ₹100 of sales, profit is ₹12.5. -
Return on Assets (ROA):
(Net Profit / Total Assets) × 100 = (75,000 / 8,50,000) × 100 ≈ 8.82%
This shows how efficiently assets generate profit. -
Return on Equity (ROE):
(Net Profit / Shareholders’ Equity) × 100 = (75,000 / 4,50,000) × 100 ≈ 16.67%
This indicates the return shareholders are getting on their investment.
Step 3: Interpretation & Decision-making
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A rising profit margin suggests better cost control or pricing power.
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An ROE of 16.67% is generally considered attractive, showing good returns on invested capital.
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Stakeholders can use this information to decide on further investment, credit terms, or strategic changes.
This example illustrates that even simple numerical comparisons and ratios can shed light on crucial business performance aspects.
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While financial analysis is a powerful tool, improper application or oversight can lead to misleading conclusions. Here are some common pitfalls that analysts should avoid:
Ignoring Changes in Accounting Policies and Standards
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Sudden shifts in accounting methods (e.g., revenue recognition, depreciation) can distort trend analysis if not adjusted for.
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Analysts sometimes overlook these notes, resulting in incorrect conclusions about financial health.
Comparing Non-Comparable Entities or Periods
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Comparing companies of different sizes, business models, or industries without appropriate normalization leads to irrelevant insights.
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Similarly, comparing periods impacted by extraordinary events (e.g., mergers, litigations) without context is misleading.
Overemphasis on Ratios Alone
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Ratios are useful but must be interpreted within broader business context.
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Blindly trusting ratios without considering qualitative factors (market conditions, management quality) can result in poor judgments.
Neglecting Non-Financial Indicators
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Monetary figures don’t tell the entire story; ignoring qualitative drivers such as market share, brand strength, or management changes can cloud analysis.
Failure to Review Footnotes and Disclosures
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Financial statements contain critical explanatory notes that impact interpretation.
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Discounts on receivables, contingent liabilities, or pending litigations may impact future performance but remain hidden if footnotes are ignored.
Not Adjusting for Inflation or Price Changes
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Financials prepared in nominal terms can be distorted by inflation, especially for long-term comparisons.
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Failing to adjust cash flows or asset values for price level changes can misstate financial position.
Lack of Regular Review
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Financial analysis should be a continuous process. Conducting analysis only sporadically risks missing important changes or trends.
By being aware of these pitfalls and incorporating thoughtful, comprehensive review processes, analysts can significantly improve the accuracy and usefulness of their financial evaluations.
Techniques of Analysis and Interpretation:
The most important techniques of analysis and interpretation are:
1. Ratio Analysis
2. Fund Flow Analysis
3. Cash Flow Analysis.
1. Ratio Analysis:
Two distinct items on the statements can be compared to one another, and the comparison results in an expression of the relationship as a ratio. For items on the same financial statement or on multiple statements, ratios are calculated. To make these ratios more significant, they are compared to those from previous years and to those from other companies.
An easy mathematical expression is a ratio. Various methods can be used to express ratios. It is a number that has been converted into another number. It is a metric for measuring the relationship between two figures in statistics.
2. Fund Flow Analysis:
The most notable aspect of the development of accounting theory and practise has been funds flow analysis. Only a limited amount of information about a business’s financial activity is provided by its financial statement. The balance sheet displays changes in assets and liabilities, while the income statement only addresses operations.
In fact, this study of static financial statement components is largely what these statements are. The fund movements in the business concern must be studied and analysed in this perspective. The “Statement of Sources and Uses of Funds,” also known as the “Fund Statement” or “Fund Flow Analysis,” is another financial analysis instrument that may be used to conduct such a study or analysis.
3. Cash Flow Analysis:
The Fund Flow Statement is unable to accurately reflect the amount of cash coming in and going out. When we talk about cash, we’re talking about the company’s bank balances at the end of the accounting period as shown on the balance sheet of the company. Similar to inventory and accounts receivable, cash is a current asset. Cash displays its current liquidity situation.
The term cash can be viewed in two senses. In a narrow sense, it includes actual cash in the form of notes and coins and bank drafts held by a firm and the deposits withdrawable on demand the company has held in commercial banks. But in a broader sense, it also includes what are called ‘marketable securities’ which are those securities which can be immediately sold or converted into cash if required.
Cash flow statement is a statement of cash flow and cash flow signifies the movements of cash in and out of a business concern. Inflow of cash is known as sources of cash and outflow of cash is called uses of cash. This statement also depicts factors for such inflow and outflow of cash.
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Advantages of Financial Statements Analysis
The various advantages of financial statement analysis are:
- The government authorities use financial statement analysis to determine the amount of taxes owed by the company.
- Any business can examine its own performance over any time period by looking at its financial accounts.
- The information provided to investors is sufficient for them to decide whether to place their money in a certain company.
- The most significant advantage of financial statement analysis is that it gives investors guidance on whether to invest their money in a particular business.
- Another advantage of financial statement analysis is that regulatory authorities like IASB (International Accounting Standards Board) can ensure the company following the required accounting standards.
- Financial statement analysis is helpful to the government agencies in analyzing the taxation owed to the firm.
- Above all, the company is able to analyze its own performance over a specific time period.
Limitations of Financial Statements Analysis
- Financial analysis does not consider price level changes.
- Financial analysis may be misleading without the knowledge of the changes in accounting procedure followed by a firm.
- Financial analysis is just a study of reports of the company.
- Monetary information alone is considered in financial analysis while non-monetary aspects are ignored.
- The financial statements are prepared based on accounting concept, as such, it does not reflect the current position.
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Conclusion
Financial statement analysis is a fundamental skill that empowers you to decode complex financial information into actionable insights. Whether you aspire to be an accountant, financial analyst, auditor, or business manager, mastering these techniques will enhance your ability to make informed decisions, contribute to strategic planning, and drive business success.
By effectively analyzing financial statements, you can:
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Assess a company’s profitability, liquidity, and solvency
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Predict future financial performance and growth potential
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Make smarter investment, lending, and management decisions
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Build a strong foundation for advanced finance certifications and career progression
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Which are the basic tools used in financial statement analysis?
Financial ratios, vertical and horizontal analysis are the three tools used in the analysis of financial statements.
What techniques are used in the analysis of financial statements?
Common-Size Statements, Comparative Statements, Trend Analysis, fund flow analysis, cash flow statements and ratio analysis are the techniques used for analysis.
How do analysts analyze balance sheets?
Analysts analyze balance sheets by referring to different accounts and their values under assets and liabilities.