Table of Contents
Are you a yoga instructor with a yoga TTC certification looking to start your own yoga studio? Read on for efficient insights on how to achieve your dream!
Introduction
Everyone has an inner dream of leading a life of fitness and positivity. Yoga is often associated with these aspects, and most people venture out into mastering yoga. Then, there are a few who want to take an advanced step, such as to master yoga and then impart the gained knowledge to others. If you are part of the few and have a Yoga TTC certification, congratulations!
Here comes the important question: Now what? Do you want to teach at other institutes, or do you want to start your own yoga studio? Well, if your intention is the latter, you are in the right place. This blog talks extensively about how to start your own yoga studio after gaining a yoga TTC certification.
Want to become a Yoga Instructor? Join Entri’s Yoga TTC to realise your dreams!
Why Yoga TTC Certification is the First Step to Your Yoga Studio Dream
1: Which of these is the primary goal of yoga practice?
All adventures have a first step that thrusts you into the process. In the process of opening your yoga studio, a Yoga Teacher Training Course (TTC) Certification is the first and primary step. The Yoga TTC certificate helps you to master the asanas, establishes your foundational yoga knowledge, teaching methodology, and personal as well as professional development.
If you haven’t already, get a certification from Entri’s Yoga TTC Course to kickstart your career. This is to showcase your expertise and the inner workings of running successful yoga classes, as well as a validation to your prospective clients.
The benefits of getting a yoga TTC certification are as follows:
-
Asanas
Gaining a deeper understanding of yoga postures (asanas) including proper alignment principles, variations for different bodies, and safe practice guidelines.
-
Pranayama
Mastering the breathing exercises (pranayama) to enhance focus, energy levels, and overall well-being.
-
Meditation
Develop the skills to lead students in mindfulness and self-awareness.
-
Yoga Philosophy
Exploring the rich history and philosophy of yoga, including the Eight Limbs of Yoga and its impact on the body, mind, and soul.
-
Anatomy and Physiology
Gaining a solid foundation in human anatomy and physiology to understand the musculoskeletal and nervous systems.
-
Teaching
Develop essential skills for creating engaging and well-structured yoga classes.
-
Communication and Observation
Honing your communication skills to explain yogic concepts clearly and concisely.
-
Sequencing and Pacing
Learning to develop effective yoga techniques that target specific areas of the mind and the body.
-
Professionalism and Ethics
Learning how to conduct yourself professionally, adhering to yoga etiquette and ethical practices while building trust and rapport with students.
-
Business Skills (Optional)
Gaining skills in marketing yourself as a yoga instructor, managing finances, and running your own yoga classes and studio.
Trying to meet similar yogic minds? Connect over these webinars!
Key Steps to Start A Yoga Studio
So finally you have decided to do it. Your own yoga studio! Everything is falling into place, and you feel nothing could go wrong. However, we have curated some of the key steps that you should consider while opening a yoga studio.
-
Build A Clientele of Yogis
Start building a loyal following of people before going out on your own. When people already know you and your skills, they will definitely consider following you. We recommend working with an already established institution and building a good rapport with potential customers. This way you gain experience on how to deal with clients as well.
-
Develop a clear vision for your business.
Once you have the certification and the client rapport you need, create a business plan. Define your goals and features of your business that make it unique. This should be the most time-consuming part of your venture, as it would be the basis of your business altogether. Remember to come with these aspects as well:
-
- An executive summary: Write down your story and, in turn, what you want your business to be. Consider it more of an elevator pitch that would serve as attracting potential investors.
- A marketing plan: Create how you’ll be getting the word out about your new venture and what all tools you will be using for it.
- A management plan: This plan is about the number of personnel who will be managing the studio with you along with their pay scale.
- A financial plan: Make a proper financial plan, with how much capital you can invest and divide it for necessary items.
-
Strong Logo and Web Presence
Choose a name and logo for your studio that resonates with your vision. Invest in online presence as well. Your logo, name, and website would act as the first impression your clients and customers would have. Make sure to hit the right spot with a warm, inviting sense of community.
Want to read more on Yoga TTC? Click here to read our detailed blogs on the course and profession!
-
Hire top personnel.
If your business is to have multiple instructors, find and hire top-quality yogic minds who share the same vision as yours. You should offer your customers a high-quality experience that sets your standards in the field. Make sure to invest time in knowing your instructors along with the credibility of their certifications.
-
License and registration
Research and understand the legal procedures that would permit you to establish your studio. Invest in getting those right, which would result in a smooth opening and function of your studio.
Conclusion
When you finally materialise your dream, you tend to get mistakes done more than successes. The secret to avoiding failures is that there is none. Learn from them and implement the right decisions. This would lead you to focus more on sharing the light and values of yoga with others without losing the quality of your service.
Take your time and give priority to yoga and the experience; your venture would be booming in no time!
Want to become a Yoga Instructor? Join Entri’s Yoga TTC to realise your dreams!
Frequently Asked Questions
What is a yoga studio business?
A yoga studio business offers yoga classes and services to a group of clients. This can be either at a brick-and-mortar location, or within an existing gym, studio, co-working space, or store. The pandemic also made virtual yoga practices more popular, with sessions taught and taken anywhere in the world. A yoga studio business can also have additional revenue streams like branded apparel or products.
What do I need to open a yoga studio?
To open a yoga studio, you first need a valid certification along with a strong and loyal client pool. Then, you need a strong business plan, secure the necessary funds, get the right licences and registration, establish a strong web presence, hire a strong team, and start executing your marketing strategy.
What are some of the common struggles with opening a yoga studio?
Common struggles when opening a yoga studio include not doing enough planning, market research or marketing to stand out within a saturated market. Other common pitfalls are spending too much money on the wrong space, or not hiring and retaining the right team members to help you build a successful business.
How to become a yoga instructor?
You can become a certified yoga instructor by enrolling in Entri’s Yoga TTC Course for an extensive and efficient understanding of yoga.